REGIONAL ANALYSIS BRAZIL FEATURE He identifies Brazil as an area where
“there is tremendous growth” as well as in other new markets and countries like China, India, Vietnam and the Middle East. “This is not simply due to the fact that these regions were not severely affected by the economic crisis, but because economic recovery is taking place far more quickly.” Trefzger said. “In future, these countries will have and will demand a more significant role in the global economy, which will result in new business opportunities for our industry.”
Keeping up momentum Given this dynamic environment and robust economy, the country’s freight forwarders seem set to enjoy booming business for some time to come. Ivo Mafra, managing director of multimodal freight forwarder DC Logistics Brasil, affirms that his company is performing well at the moment. He said: “We had an increase of 19 percent in 2011 compared with 2010. For 2012 we expect to see growth of 15 percent. Our network of agents is supporting us with good service levels and competitive rates.” Rogerio Fadigas, freight director at
São Paulo-headquartered Cargofast Logistics do Brasil, paints a similar picture, saying: “Our air freight activity is performing very well as a business and beyond expectations. This is due to our longstanding experience ... in foreign trade (with management personnel drawn from shipping lines, airlines and the forwarding business), coupled with knowledge of the Brazilian market and its service providers’ staff (shipping lines, ports, container terminals, trucking companies and more).” Looking ahead to the 2014 World
Cup and the 2016 Olympic Games, Mafra considered: “The forecast is for a
Mafra
The country’s freight forwarders seem set to enjoy booming business
Panalpina’s beauty skills
contract last year with global forwarder Panalpina for the distribution of finished products throughout Latin America and France and also for the storage of the products in São Paulo. Panalpina provides air freight services outbound from Brazil to France and countries within Latin America including Argentina, Bolivia, Chile, Colombia, Mexico and Peru. Ricardo Bittencourt, international logistics manager at
N
Natura, comments: “We believe that Panalpina offers the best set of skills required to establish a solid partnership that will allow Natura to achieve the growth levels predicted. Panalpina was chosen as the logistics provider after a thorough assessment, based on three main issues: cost competitiveness in the services offered, levels of social engagement and concrete actions in the context of sustainability. “We want to establish a new dynamic in the international
operations, consolidating best practices currently used and developing new work methods that leverage the expertise in the area and to build more efficient logistics,” Bittencourt added.
“We want to establish a new dynamic in the international
operations ... that leverage the expertise in the area”
atura, the Brazilian blue chip company that produces cosmetics, fragrances and beauty products, signed a
AIR LOGISTICS MANAGEMENT 15
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