7. International Financial Management This module is designed to provide you with a critical understanding of the investment and finance decisions made by multinational companies. The module explores institutional structure and the behaviour of international currency markets enabling you to analyse and evaluate the economic factors that affect the foreign exchange rates. You will also explore the financial instruments and techniques that companies adopt to manage currency risks. The module contains: • The foreign currency markets and the determination of the spot and forward exchange rates
• The relationship between exchange rates, price levels and interest rates • Financial instruments and currency hedging techniques • International portfolio management • International debt and swap financing techniques • Capital investment decision making in the multinational firm
8. Management of Change The dynamic nature of the current business environment means managers have to deal with change on an almost daily basis. In spite of this few managers have a sound understanding of how to manage change. During this module you will be able to reflect on your own experiences considering why change may be needed within organizations and how managers can successful introduce and then manage change. You will also consider why change may be resisted and how such resistance can be overcome. The module covers: • The nature of change • Cultures for change • Drivers of change • Reactions to change • People and change • Leadership of change • Models of change
9. Managerial Leadership The module aims to develop a comprehensive understanding of the major theories concerning leadership within work organizations. You will develop an increased understanding of the way participants’ behaviour can affect the feelings, attitudes and behaviour of people at work. The module covers: • Just what is meant by the phrase ‘leadership’ and how does it differ from management
• Are leaders born or made? • Leadership development • Skills in leadership - transactional, transformational and charismatic leadership.
• The role of leadership when undergoing organizational change. • Leadership issues, challenges and strategies in business, government and politics.
• A critical review of leadership theory: early trait theories; behavioural style theories; situational leadership theories;
• The adoption of an integrative, holistic model of leadership.
10. Corporate Marketing The module aims to provide students with an alternative and contemporary view of the marketing discipline focusing on the marketing of the organisation(s) rather than the products/services organisations produce. Through studying the module students will be able to examine and critically analyse an organisation’s identity, its corporate communications, image/ reputation and brand management activities. The module covers : • The evolution of the marketing discipline • The nature, impact and importance of corporate identity • Stakeholder analysis • Managing multiple corporate communications • Image and reputation management • Developing and managing a corporate brand.
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