PRODUCTS | NEW RELEASES New gear
This month BikeBiz layers up for the cold months ahead with socks, jackets and custom-printed tea-carrying flasks from a variety of sources…
BBB ErgoPlus socks: Windwave
ANATOMICALLY designed especially for cold weather, the Ergoplus socks carry a sole that is bulked up with extra insulation thanks to what the firm calls Far Infrared technology. This technology keeps feet warm and
comfortable by improving metabolism and microcirculation. The open structure lines help moisture wick away, while the seamless toe construction and flexible ankle prevents damage to the material. The black ErgoPlus sock is available in sizes
35-38, 39-42, 43-46 and 47-49 and will retail for around £15 per pair.
02392 505320
BBB has further socks within its range, some designed for cold prevention, others specialising in the elimination of bacteria, or the reverse of the ErgoPlus, dissipating heat. Windwave carries stock of much more in the
way of clothing and accessories from BBB. Dealers can familiarise themselves with much of the range at January’s Core Bike show, which kicks off at Whittlebury Hall in Northamptonshire from January 29th through to the 31st. For more information on this trade show, visit
www.corebike.co.uk
Velocite Bikes: Via Red Cloud
VELOCITE BIKES is seeking retail partners to carry its range of performance road and mountain bikes, wheelsets and various other goods. Revealing a full price list for its revised 2012
line up, the brand can offer three premium carbon road frames, one alloy road frame and a high-end carbon MTB hardtail, now all available in a number of UK specific build options, or as frame only. Velocite also manufactures a portfolio of carbon components and road wheels, as well as a Swiss-designed clothing line.
01767 692831 It’s the top-end rigs that’ll draw in the
enthusiasts, however, with the Velocite Flux carbon MTB hardtail available in a wide range of options, including SRAM XX, X0 and X9/X7 builds, as well as Shimano SLX, XT and XTR options. All carbon fibre frames and complete builds utilising one will carry a lifetime warranty. All carbon bikes also come with Shimano DuraAce Di2 and Ultegra Di2 build options. Full marketing support is available free of
charge to all stockists courtesy of Red Cloud.
www.velocite-bikes.com
Wildoo: Custom printed flasks
WILDOO NOW offers custom printed stainless steel bottles and flasks. Made from 18/8 food grade stainless steel, the bottles are rugged and durable offering long-lasting, clean taste from whatever liquids you choose to carry. There is a range to cover the sports/outdoor
market, a 740ml to fit bike bottle cages and two sizes of thermos flask. Unlike aluminium bottles there is no need for a chemical inner surface coating and therefore the flasks can be safely used with all fluids including milk and fruit smoothies.
08709 771550
The minimum order is just 24 bottles making it an ideal premium promotional item for shops, cycling clubs and individuals alike. Wildoo also offers a variety of plastic water bottles with the same custom-design services available. Find out more by visiting the firm at January’s Bike Place exhibitions at Harrogate from January 26th to 27th and Silverstone on both the 29th and 30th. For more information on this trade-only show
and to register, head over to
thebikeplaceshow.co.uk
Endura MT500 ¾ shorts: Direct to retail
ENDURA HAS announced a three-quarter-length version of its award-winning Spray Baggy shorts for the cycle market. Combining the comfort of regular riding
shorts with some of the functionality of waterproofs, these men’s baggy shorts and three quarter lengths are brand new for Winter 2011 and give the rider that bit of additional coverage. With their four-way lightweight stretch
Cordura at the front, the garment offers fantastic durability and strength, is resistant to tears, scuffs and abrasions, Endura says.
58 BIKEBIZ JANUARY
01506 497749 What's more, the baggy shorts also feature a
waterproof three-layer fully seam tapered rear to prevent splash back, with an all-important waterproof crotch panel to keep the wearer dry in the saddle. The Endura MT500 Spray shorts and three
quarter lengths are also Clickfast compatible so a Clickfast liner can be easily 'clipped' in and out and will stay in place during your ride. Strategically placed stretch panels mean these
shorts won't restrict in the saddle, while hem adjusters help give you the perfect fit.
BIKEBIZ.COM
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