OUT AND ABOUT BEYOND CYCLING
Speedo ‘revolutionises’ swimming
By: Jonathon Harker
SPEEDO HAS unveiled its Fastskin3 swimming technology to the world, set to ‘revolutionise’ the sport of swimming. Fastskin3 is being claimed as a
world first and engineers the swimmer’s cap, goggle and suit to work together as one racing system. The concept has been fully approved by FINA (Fédération Internationale de Natation). According to Speedo, the
Fastskin3 Racing System offers a full body passive drag reduction of 16.6 per cent and an 11 per cent improvement in the swimmer’s oxygen economy – allowing the swimmer to swim for longer. The brand also claims the kit provides a 5.2 per cent reduction in body active drag, resulting in ‘the world’s fastest cap, goggle and suit ever’. Speedo has designed and
engineered the three elements together for a unified system that uses a new anatomical marking system – Fit Point Markers – at strategic points across the pieces to help swimmers align the kit.
SUMMIT JUNKIE
SUMMIT JUNKIE is a relatively new brand on the outdoors block. It showcased its wares at September’s Outdoor Trade Show and specialises in colourful and vibrant leisure wear tee shirts and accessories, pitched at those who like being at altitude, as the brand name suggests. One line from the brand is the Walkers and Climbers Ben
Nevis T-shirt. Made from 100 per cent cotton, it features a mountain outline and rock climber detail embroidered in contrasting colours on front of shirt (women’s edition pictured). The reverse at hem line has a data patch detailing the mountains grid reference position in the world and its height in metres and feet.
www.summitjunkie.co.uk
TILLEY ENDURABLES
THE CANADIAN brand has released a new hat for the outdoors market – the TWC4 Outback Hat. Designed with a broad brim, it features a modern waxed cotton technology that can be washed, worn, packed, used and abused, if you go in for that kind of thing. Over time, the fabric develops a leather-like appearance that weathers to the nuances of each Hat owner, according to the brand. Find out more at
www.tilley.com, or at the brand’s UK offices on 01326 574402
www.tilley.com
BIKEBIZ.COM Tristar to light up
Milton Keynes The international TriStar triathlon series is coming to Milton Keynes next year, on July 29th 2012 – less than two weeks before London 2012’s Olympic triathlon takes place. It’s the first time the series has come to the UK and will be joint organised by Star Event and Big Cow Events, the latter based in MK itself, and a sport event host company.
www.star-events.cc
ISPO sights expansion
ISPO 12 will run from January 29th to February 1st at the New Munich Trade Fair this year. Directly afterwards, the IPSO on Snow Demo will take place over three days for testing of 2013 winter kit under pro conditions.
www.ispo.com
Got any outdoors news you’d like to see in these pages? Then let us know at
BikeBiz@intentmedia.co.uk BIKEBIZ JANUARY 51 NEWS IN BRIEF
Speedo’s Fastskin3 becomes available to tri and sports retailers this month
Fastskin3 Racing System went on sale exclusively at
Speedo.com last month, but from January 1st was released to the rest of retail. British swimming stars and
gold medallists Rebecca Adlington and Liam Tancock were part of the global launch of Fastskin 3 in December. Speedo president David
Robinson said: “Speedo has always been the pioneer of new swimwear technology and innovation, and this reputation is underpinned by the development of the Fastskin3 Racing System, another world- first from Speedo that will help swimmers achieve their full performance potential. “Speedo is passionate about
inspiring people to swim, whether it’s to race, for health and fitness or just to have fun. Speedo puts the swimmer at the centre of everything we do and we dedicate ourselves to creating the best products and experiences for every swimmer.”
www.speedo.com
Wear a helmet? Then get a discount...
EssentialTravel.co.uk is pioneering a unique insurance policy that could have wide reaching ramifications. It is offering a policy discount to encourage skiers and snowboarders to wear helmets on the slopes, as of November 2011.
EssentialTravel.co.uk is working with mountain sports retailer Ellis Brigham and brain injury association Headway on the policy, which offers a ten per cent discount to helmet wearers.
Segway rides to
Outdoor Pursuits ‘12 Outdoor Pursuits 2012 is returning to Lowland Hall, Royal Highland Centre in Edinburgh next spring. Running from April 21st to 22nd, the event will include a wide range of activities, including Segway, Parkour, a Boulder Wall and more. At time of press the event’s website hasn’t launched.
Edinburgh sees new
outdoors store Cotswold Outdoor opened its latest store in Edinburgh at the end of November last year. Attendees of the opening were treated to mince pies, mulled wine and even the sound of traditional bagpipes. It is the retailer’s fifth store in Scotland, the others in Livingston, Aberdeen and two in Glasgow (Silverburn and West End).
NEW PRODUCTS
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