COMMERCIALS 30
75 Amberley Road, London, W9 2JL t 020 7289 0001
18MAD COW FILMS
exec producer Pete Chambers ep and head of sales Elise Bennet directors representative Chris Baker dir number 22nd commissions 33rd peer 17th awards 12th top ads/directors - creditsWho Killed Deon by Simon Ellis for AMV BBDO/Met Police; Flora by Fredrik Callinggard for DDB/Unilever
Along with its traditional commercials work Mad Cow scored a big hit on the awards circuit with its Who Killed Deon? cinema spot for the Met Police’s anti knife crime campaign that started life as an interactive Facebook drama.
www.madcowfi
lms.co.uk
Anti Knife Crime Choose a Different Ending
43/45 Camden Road, London, NW1 9LR t 020 7692 4444
19GREAT GUNS
Founder/exec producer Laura Gregory partner/ senior producer Sheridan Thomas Head of Global Partnerships Jeremy McWilliams directors number 19th commissions 22nd peer 17th awards 16th top ads/directors - credits Baby by Olly Blackburn for AMV/Red Bee Media/TV Licensing; Peace Talks by Shearer for HMDG/International Alert
Great Guns says its highlights of the year include director Calum Macdiarmid’s wins for his short Worship as well as the signing of Adam Cameron and Danny Trachtenberg and Olly Blackburn’s Yellow Pencil for his BBC Local Radio spot. It says challenges for the coming year are to “balance our evolving roster of talent to deliver great content and to manage our global offi ces to provide interesting solutions for our agency partners and their clients.”
www.greatguns.com
20TOMBOY FILMS
www.tomboyfi
lms.co.uk
Studio 018@Westbourne Studios, 242 Acklam Road, London W10 5JJ t 020 8962 3456
key management Barnaby Spurrier and Glynis Murray directors number 6th commissions 21st peer 17th awards 30th top ads/directors - credits Early by Kirk Jones for BBH/Vodafone; Too Late Now by Simon Cheek for COI/COI
Tomboy Films’ Barnaby Spurrier says the past year has been “very competitive,” with “budgets under pressure.” And that “producers need to be increasingly resourceful to deliver the creative standards their directors and agencies strive for.” However, he adds that there is a defi nite upside with opportunities now presenting themselves. In particular “the opportunities in the digital world however continue to grow and offer some very creative work.”
21MUSTARD
www.mustardlondon.com
Level 3, NCP Building, 32 Brewer Street, London W1F 0ST t 020 7434 2282
partners John Doris, Matt Hichens head of production Lucy Hayes directors number 24th commissions 2nd peer 16th awards 42nd top ads/directors - credits The Arrival by Dom Bridges for Grey/Lucozade; Freddie by Jonny Campbell for DLKW Lowe/Morrisons
“Very competitive!” is partner John Doris’s take on the past year due to “clients fi nding new ways of spending marketing budgets and taking other unconventional routes, PR companies holding ad budgets and media- buying companies offering ITV and C4 Creative as production suppliers for commercials.” Doris says that working on longer form multimedia projects has been one of the highlights of the year and that making “webisode commercial campaigns for clients direct for their websites” as well as “client fi lm sponsorship and ad- funded long form,” will be the big opportunities ahead.
November 2011 |
www.televisual.com
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