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Get that stylish look for the festive season C


hristmas is a special time of year for everyone, but with customers still tightening their belts for office parties or family celebrations, venues have to work extra hard to secure those festive bookings. The right decorations and festive menu are obviously important. But there is another way to give guests an extra special hospitality experience – with a stylish new uniform that creates a smart look for staff and transforms the atmosphere in time for the party season. When it comes to delivering a branded look across any hospitality business, The Premier collection is unbeatable. Theyʼve really listened to what makes a successful uniform and it shows. The collection combines quality fabrics and styling with a clever choice of pieces that can be combined in different ways to create a truly personal identity for cafe, bar, hotel and restaurant customers. Premierʼs dependable bar wear classics should be on every Christmas wish list. The PR208 Mens and PR308 Ladies tab sleeve bar shirts are traditionally styled with pleated chest pockets and a formal cut collar. The PR306 Ladies and PR206 Mens roll sleeve poplin shirts offer a more relaxed look that allows sleeves to be neatly rolled up. And for more colourful options the PR202 Mens and PR303 Ladies short sleeved poplin shirts are available in a choice of 24 bold and pastel colours.


Another way to change the look and feel of an existing uniform is to accessorise it with a bright new apron. The PR158 is a long, continental style bar apron that adds something different. Itʼs available in a rich palette of 28 vibrant colours to co-ordinate with branding, corporate style or even a Christmas decoration theme. For smarter venues we recommend PR622 and PR623 his and hers waistcoats or a P765 Colours tie to complete the new look. Ian Milburn, managing director at Premier said: “A smart uniform makes staff feel confident and differentiates a brand, particularly during busy periods like Christmas and New Year when sales are so important. Our range gives you the opportunity to offer your hospitality customers an


exciting new branded look in time for the festive season.” Premier has been providing stylish corporate and work wear since 2000. By combining premium fabrics and fantastic styling they produce garments that don't just say work, but style. A philosophy that has seen the company go from strength to strength in the imprint market. ■ For more information contact your usual distributor, call 01244 289039, email info@premierworkwear.com or visit www.premierworkwear.com


Shirts, blouses and tailoring – all from stock N


from stock.


Shirts and blouses are all co- ordinated offering sizes for the ladies from 6 to 30 and in menʼs shirts from 14.5” to 21” neck – all in polyester and cotton and cotton rich easy care fabrics. New for 2012 is a range of caramel and chocolate shirts and blouses.


This new line will be ready for February 2012.


The 100% polyester easy care tailoring is also available from stock in black for men and ladies offering trousers, waistcoats and ladiesʼ skirts.


All these lines can be viewed on the companyʼs website www.nmwilliams.co.uk ■ Pattern cards and brochures are available by request on 028 9083 6444 or email


sales@nmwilliams.co.uk | 70 | November 2011 www.printwearandpromotion.co.uk


M Williams offers shirts, blouses and tailoring for the hospitality wear trade – all


PREMIER WORKWEAR


NM WILLIAMS


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