News Bigmouthmedia
Website:
www.bigmouthmedia.com Year founded: 1997 Speciality: Retail, travel, technology Number of staff: 188 Parent company: LBi Clients include: Base London, Best Western, Cloggs, Kwik Fit Insurance, Macdonald Hotels, Park Inn,
Play.com, Radisson Blu, Skype Company profile: Parent company LBi is a global marketing and technology agency, which says it is an expert at blending strategic, creative, media and technical expertise to build business value. With 24 offices in 16 countries, LBi has more than 1,800 digital specialists working with brands on service design, branded content, mobile, CRM and social media.
FEATURES • LBi and its media arm Bigmouthmedia provide digital display, search, affiliate marketing, usability and web analytics services
COSTS • Rates on enquiry
Lakestar Media
Website:
www.lakestarmedia.com Year founded: 2007 Speciality: Finance, travel, retail Number of staff: 41 Clients include: Butlins, Parcel2Go, Co-operative Electrical, Electrical 123, Warner Leisure Hotels, The Golfers Club, Insure4Sport, The Book People Company profile: A digital marketing agency that offers a mix of online solutions including search engine optimisation, paid search, affiliate marketing, display and daily news feeds.
FEATURES • Affiliate recruitment • Strategy consultation • Programme management • Direct lead transfer • Works across all networks
COSTS • Not disclosed
Tactics Views
R.O.Eye
Website:
www.roeye.com Year founded: 2004 Speciality: Retail, finance, travel, b-to-b Number of staff: 20 Clients include: eBay, Vodafone, Virgin Holidays, Santander, Blackwells, Sleeping Solutions, AutoTrader, Bon Marche, Vanquis Company profile: A performance marketing agency providing affiliate management, consultancy and mobile services. R.O.Eye is focused on delivering measurable results; advising and managing performance activity for clients looking to maximise their digital potential.
FEATURES • Performance marketing • Consultancy service
COSTS • On a case-by-case basis
Yucca
Website:
www.yucca.co.uk Year founded: 2000 Speciality: Travel, leisure, publishing, apparel Number of staff: 25 Clients include: Ellis Brigham, Hoburne Holidays, Howies Company profile: A full-service digital agency with clients nationwide. By making use of web design and innovative PPC, SEO, social media and affiliate marketing, Yucca says its team focuses on two goals: getting the right people to a site and ensuring that clients have the best website to engage and deliver.
FEATURES • Paid-on-performance (POP) model • In-house data analysis tool with full reporting capabilities
• Work with Affiliate Window and Webgains networks, but have knowledge of other major networks • Able to build bespoke networks for clients
COSTS • Approximately £2,000 initial set-up/technical integration cost, which includes on-going design and build of creative assets
• No management fee, approximately 5 percent of sales revenue; dependent on industry
• Yucca will work to a management fee for specific clients
Thanks to Chris Bishop of 7ThingsMedia for his help in scoping the questionnaire
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48