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BeautyLab reveals the three a successful salon business


In the current challenging economic climate, beauty remains one of the only industries to retain their market share. It was also identified for increased growth over the next five years.


With key areas such anti-ageing, non-invasive alternatives and sunless tanning earmarked for growth, there is no better time than the present to research before selecting the brand most suited to complementing and increasing your salon revenue.


a brand with flexibility


Ensure you read the small print before committing to a skin care and treatment brand. Quite often the small print prohibits you from taking on additional ranges to offer your client base a product choice in terms of brand and budget. This can discourage new business and doesn’t offer your clients a choice. In addition, some brands specify minimum opening packages - which often means vital capital ends up being tied up in stock.


a brand with support


BeautyLab recognises the importance of supporting each and every one of their new clients; product tutorials, training notes, training videos and invaluable marketing and promotional material are available to help you understand and use the brand with confidence.


a brand with vision


The UK beauty market is very sophisticated. Market trends have adapted and there has been a move towards a demand in high performance skin care solutions that prompt or provoke physiological results in the anti-ageing sector. As women turn to preventative skin care at a younger age, the immediate response to wrinkles is no longer surgery or non-surgical solutions such as Botox® or Fillers - but rather to turn to high performance non-invasive alternative skin care that relax and smooth and soften the signs of ageing.


In fact, such is the demand that there are now thousand of new skin care ingredients that are being created and marketed for cosmetic and skin care companies everyday.


BeautyLab have utilized their unique position in the market to push the boundaries with what can be achieved through professional topical treatments. This has resulted in a highly effective ‘intelligent’ skin care products range. An example of this is their popular innovative Peptide Tanning products which are formulated with a peptide that activates the skin’s own melanin receptors to release melanin, resulting in a natural looking, non-streaky dark tan which fades naturally and has none of the chemical odors associated with self tanning products; which takes the concept of sunless tanning one stage ahead of its rivals. Available in salon spray mist and a newly elegantly repackaged retail range, this will increase your average client spend per visit and ensure customer loyalty.


Th BeautyLab strives to deliver themost effective skin care solutions.


“The tan developed really well and within hours everyone commented on how well I looked. It looked incredibly natural and gave that just-got-back-from-holiday glow’’ - Margaret Hussey, Deputy Editor, The Express


anti-ageing facials


BeautyLab strives to deliver the most effective and results based skin care solutions for the professional beauty industry. Their advanced anti- ageing professional and retail home use range is specifically formulated for aged and prematurely aged skin where daily skin care regimes are no longer effective. It can be also be used to enhance an existing skin care regime, or combined to create a day and night weekly skin care program to promote maximum anti-ageing benefits and promote healthy glowing skin.


The BeautyLab pomegranate enzyme based Glycopeel is a glycolic treatment which is pH buffered to reduce irritation. A potent blend of actives and enzymes ensure that this treatment helps boost collagen production, reduces the appearance of fine lines and wrinkles and gives the skin a glowing radiance and luminosity. This treatment can also be offered as a course for hyper pigmentation, age spots and acne skin.


Th Peptide Tanning products activate the skin’s ownmelanin receptors.


52 GUILD NEWS


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