• iPad apps are bringing in more revenue for developers and publishers


While there is no direct update to the research from Distimo, which reported the average iPad app costs $4.67, they have released an encouraging report which states that: “paid downloads increased almost 30% more than free downloads in the top 300 in December 2010 compared to June 2010”.


• iPad internet usage is at a par with traditional PC’s


Further supporting our findings in our Q1 report, in December 2010, Chitika, an online adverting network, reported that 0.83 percent of internet usage was generated through the iPad. It reported that it is currently on a par with all Linux product’s internet share.


• iPad is becoming adopted for commercial applications


It was previously reported that 50 percent of the Fortune 100 were using iPads for commercial use. Far more impressive figures announced by Apple now state that over 80 percent of the Fortune 500 are currently deploying or piloting the iPad.


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