Radical Changes for 34th America’s Cup
New Class Boat New Protocol New Race Series
and Race Date Announced The America’s Cup, sailing’s most
iconic event, has been re-energized and rejuvenated, ready for 2013 and the future.
The best sailors in the world will
race on the fastest boats with the introduction of an exciting wingsail catamaran. To build interest and audiences
ahead of the 34th Match in 2013 is a new annual World Series, commencing in 2011. A clear vision for the future led to
analysis of the best practices in other major sports. Six months of dialogue with potential teams and stakeholders followed, resulting in the transformed competition details that were released.
Vincenzo Onorato, President of Mascalzone Latino (left), Russell Coutts, CEO of BMW ORACLE Racing
Highlights include:
• New, exciting class of boat, the AC72 wingsail catamaran
• New annual World Series starting in 2011
• New Youth America’s Cup from 2012
• Transformed media for television broadcast and online
• Shorter, action-packed race format • Race delays minimized – new boat and venues with reliable wind
• Independent race management and fully empowered International Jury to avoid show-stopping disputes
• Effective cost-cutting measures • Branding freedom for teams • One global website for all team and racing content
Gilles Martin-Raget The annual America’s Cup World
Series has been designed to create exposure and commercial sustainability for teams and their sponsors. The series featuring the cutting-edge catamaran will deliver exciting racing to new audiences ahead of the America’s Cup Match in 2013. The AC72 class will be raced from
2012, and a second new boat will be used in next year’s competition for the America’s Cup World Series. Also powered by a wingsail, the AC45 is a scaled down one-design version of the AC72, and will provide a fast-track for competitors in wingsail technology. “We believe this new format and
new boat will put the America’s Cup back at the pinnacle of our sport. These changes will give equal opportunity to competitors and long-term economic stability to all teams and all commercial partners. We promised fairness and innovation and this is what we’ve delivered,” said Russell Coutts, CEO of BMW ORACLE Racing. The Regatta Director of the
independent organization America’s Cup Race Management, ACRM, will be appointed jointly by the Challenger and Defender board members. A financial model for the next Defender to maintain this vision of independent race management allows teams and partners to plan long-term involvement. “I think that we need to
acknowledge that the Defender has kept its word. The America’s Cup is going to have fair rules and a
48° NORTH, OCTOBER 2010 PAGE 30
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