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THE EXHIBITORS
Here's just a flavour of what you can expect to see at Printwear & Promotion Live.
Look out for more details in our next issue…
BTC ACTIVEWEAR ETIKETTGRUPPEN FRONT ROW
BTC activewear have grown their offering by 25% Etikettgruppen AB is a Swedish producer of Being outdoors matters and our clothing
for 2010 with 44 market-leading brands, with woven badges and other textile products for the collection provides all the gear you need. All
massive stocks of each held in the biggest promotions industry. garments are designed with careful consideration
distribution centre in the industry. We produce and deliver the woven badges from to ensure decoration is a straightforward task.
As Russell Europe’s latest approved distributor, they our factory in Borås, Sweden within five working 2010 sees the introduction of a lighter weight
have expanded their ranges of Jerzees Colours, days and the minimum quantity is 10 pieces. rugby shirt in eight fantastic colours; with classic
Jerzees Schoolgear, Russell Collection and Russell At Printwear & Promotion we will be showing the styling, this provides a summertime alternative to
Workwear. woven badges and how to use them to brand the existing and very popular FR1. There are new
Their Magnificent Seven corporate clothing. We will also show other track pants and full zip hooded sweat, both in a
Workwear brands – CAT, products for the same purpose. sumptuous, heavyweight brushed back fleece,
DeWalt, Dickies, Helly with that all important detailing that Front Row
Hansen, Mascot, Panoply FINDEN+HALES prides itself on. It is definitely worth dropping by
and Snickers, have also Finden+Hales know teamwear and they know it to see these first hand.
grown their ranges for well and the 2010 range looks set to become the Not forgetting Front Row’s authentic rugby shirts
2010. Mascot are benchmark for those seeking a credible and which stand the test of time and our extra
offering a range of quality teamwear solution. special supersoft, collection cotton with a
simple quality workwear Thirteen new styles have been introduced with luxuriously soft handle, making it a delight to
with triple stitched even more colours and range extensions being wear. Visitors will be able to re-acquaint
seams and hard wearing made to current products. The brand has worked themselves with durable garments that are not
fabrics under their hard to ensure each and every addition only comfortable and practical, but above all
MacMichael by Mascot brand. corresponds with Finden+Hales brand values; that thoughtfully created.
BTC activewear have always had probably the best everything offers the potential to be co-ordinated We believe these additions are not only very good
selection of outerwear but have significantly as required. to look at but enhance the range perfectly. From
increased the choice from Result, Regatta and Finden+Hales is a brilliantly straightforward shirts to trousers and shorts and even durable
Stormtech for 2010. concept and the products have been very carefully outerwear the Front Row Collection continues to
Exclusive to BTC activewear is Fanshirt who have developed to offer a superb level of fit, quality perform beautifully.
introduced a number of new styles including Candy, and performance. The new Jersey Team Ts and
a longer length, super soft touch, single jersey T Polos for both men and women (LV250/1 and
shirt that is tailored for a retail look. LV3501) are made in Coolplus polyester which GAZELLE SPORTS LIMITED
New brand Cooltex joins Mascot and Gamegear in offers wicking in addition to unbeatable easy care Gazelle Sports Limited have had a fantastic year
offering a wide range of moisture-wicking base and quick dry properties. with its quality teamwear
layer systems. The new Team Overtop for both adults and kids is clothing range. They have
Their bag offering has also grown, with an a welcome addition to the range and offers both added two new colour
expanded range from Shugon, joined for the first versatility and functionality courtesy of the cosy, combinations in their
time with ranges from Regatta and Nike Golf. fleece-lined body, quarter zip top and drawcord stunning Teamstar range
Footwear has proven to be very popular for BTC toggling at the hem. which includes training tops,
activewear so they have expanded their offering New length trackpants for both men and women shorts, football tops and
from Dickies for 2010 are being launched to offer a fresh alternative for tracksuits.
and also included a when the days get longer and warmer. The brand Gazelle are also looking to
concise new range from are predicting interest from a variety of sources increase their range into
Regatta. including gyms and leisure groups and indeed ladies wear and have
Such has been the anyone looking for an easy-wear summer produced a new sports top for ladies called
demand, they have added alternative to full length trousers. Jenny. This eye catching design has a
an additional tab in their Finden+Hales are also further increasing their contemporary feminine fit.
2010 catalogue for Vinyls range of Ladieswear to increase potential sales Gazelle Sports' designs are different to any
and Transfers, with opportunities into mixed or women-only teams. currently present in the market and with a vast
expanded ranges from We are determined to ensure that the collection range of colour combinations they make any
Xpres, Target and new be relevant to as many people and across as team look like winners – as well as having the
brand Lewis Print. many end uses as is possible. quality and durability required at any club level.
www.printwearandpromotion.co.uk January 2010 | 57 |
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