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WHAT’S NEW
BLUE MAX
New twists on some firm favourites
Blue Max has announced a number of exciting coloured fabrics, giving more flexibility with the 100% cotton offer an
introductions into the new 2010 brochure. "fabric supported" specials range. Contrast linings ideal base for embroidery
For Back to School, the Ziggy's shirt collection has have proved highly popular with customers and as a or printing.
been extended with a range specifically designed for result, Blue Max is pleased to offer more colour The new DeWalt
girls. It is available in both a short and long-sleeved options on forward orders. collection in the Blue Max
format in white or light blue with a flattering and A brand new range of easy care poly/cotton catalogue takes workwear
feminine fit. sweatshirts will also be available in classic designs to new and exciting levels.
The 50/50 cotton/acrylic knitwear range has been and colours. A great alternative to a sweater, the All products are durable,
given a more contemporary look. Hoodies – ever fabric provides a stable base for embroidery. comfortable and easy to put
popular with children and great for branding on the Customers can choose from V necks, crews and on for freedom of movement.
sports field – have also been introduced in two new cardigans. For 2010, Blue Max will offer
colours, sky blue and pink. Blue Max’s popular Classic polo range, until now the signature Site Jacket in
A new Grant’s pinafore with all the hallmarks of the exclusively for adults apart from white, is to be black, a hooded full-zip
Blue Max portfolio – high quality combined with introduced in children’s sizes for the first time. This Sweatshirt, a Goretex jacket and
value for money – will also be available. The smart item has been restyled, with open hem sleeves and interactive Thermo-Fleece jacket,
new 100% polyester Ziggy’s Designer skirts in a self-colour buttons and customers will undoubtedly PWS (Performance Wicking
plain or a pleat are made of the same high quality welcome the news that the newly re-launched System) polo shirt, and T Shirt
‘Toray’ fabric as the Ziggy’s Designer Blazer. When model is even more competitively priced than the and two designs of Multi Pocket
worn together, the skirt and blazer make a perfectly original! Trousers.
colour-matched designer suit. The popular Penthouse Polo design will be even Accessories include protective
Blazers will continue to be a major part of the Blue more efficient for 2010 with the introduction of boots, eyewear, gloves, hats,
Max schoolwear portfolio in 2010. The company Maxtech wicking. belts, knee-pads and work
have made a substantial investment for the new In response to customer demand, the Blue Max socks.
season, and currently have thousands in stock at the Champion T Shirt range has been extended with
warehouse. Customers will have even more choice both a fitted ladies T in black, white, pink, sky, red For more information and the new Blue Max
this year with a new Academy Navy colour in the and navy blue and an Action T offering a thin neck brochure, call 0845 23 00 888 or visit
Ziggy’s Blazer range and the introduction of different rib in olive and sand. These great value T shirts in
www.bluemaxgroup.co.uk
BTC ACTIVEWEAR
Even greater choice from 44 top brands
BTC activewear has grown their offering by a number of new styles including Candy, a longer BTC activewear
quarter for 2010 with 44 market leading brands length, super soft touch, single jersey T shirt have expanded
on offer. tailored for a retail look. their footwear
As Russell Europe’s latest approved distributor, New brand Cooltex joins offering from
they have expanded their ranges of Jerzees Mascot and Gamegear Dickies for 2010
Colours, Jerzees Schoolgear, Russell Collection and in offering a wide and have also
Russell Workwear. The 140 Jerzees Schoolgear Soft range of moisture- included a
Shell Jacket offers a stylish alternative to the wicking base layer concise range
traditional school jacket but not at the expense systems. Popular from Regatta.
of performance, being windproof, water for workwear and The Dickies
resistant and washable to 40C. sportswear, Super Safety
Their Magnificent Seven Workwear brands – CAT, Mascot’s range Texan Rigger
DeWalt, Dickies, Helly Hansen, Mascot, Panoply includes the Parada Boot has steel
and Snickers, have grown their ranges for 2010. Undershirt, which is produced toe caps and
Mascot are offering a range of simple quality using bamboo charcoal, making it midsole for
workwear with triple stitched seams and hard anti-bacterial, anti-static, insulating and fast maximum protection and features a sympatex
wearing fabrics under their MacMichael by Mascot drying. Likewise ThermoCool from waterproof membrane.
brand. The classic Peru Work Coolactive is designed to BTC activewear has added an additional tab in
Jacket features waist, collar and optimise the body’s natural their 2010 catalogue for Vinyls & Transfers, with
adjustable cuffs in a stylish thermoregulation capabilities expanded ranges from Xpres, Target and Lewis
contrast colour. through smart-fibre cross- Print. GemTec from Xpres, is an amazing new
BTC activewear has always had section. process designed to produce stunning visual
probably the best selection of Their Bag offering has also effects by applying rhinestones to textiles, that is
outerwear but have grown, with an expanded both cost effective and versatile.
significantly increased the range from Shugon, joined While the BTC activewear offering has grown
choice from Result, for the first time with considerably, they have launched a ground-
Regatta and Stormtech. ranges from Regatta and breaking solution to keeping the size (and more
Result has introduced Nike Golf. Regatta is importantly for mailing, the weight) of their
Airdown – 3 inflatable offering six backpacks end-user catalogue to a minimum.
styles of jacket that will including the TRB028 CataLite is a lighter, greener (saving
operate in extreme Easypack Packaway 25L, over 150 tons of paper!), less
temperatures down to - available in four colours. Nike expensive catalogue that still features
20C, including the R165X Golf has a selection of bags including the their complete 2010 collection.
Core Inflatable Gilet. Club Accessories Bag – a unique, reversible
Exclusive to BTC small item bag which stores easy-to-lose small For more information call 0121 505 5177, e-mail
activewear is Fanshirt who items that all golfers need and is ideal for
co9@btcactivewear.co.uk or visit
for 2010 have introduced a decoration.
www.btcactivewear.co.uk
| 30 | January 2010
www.printwearandpromotion.co.uk
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