A Great Way Forward
Gangs of London: image courtesy of Sky Despite heavy losses through 2020 we
have managed to keep everyone employed and paid the bills. Every crisis offers new opportunities, we could now take stock and build a new three-year vision, embarking on a huge training campaign for our team, putting in full metrics for every task the facility carried out. For some time, we had been looking to
Thomas Urbye CEO, The Look
The Lockdown afforded us the chance to take stock at The Look; from how we might adapt and develop our business model to what our impact and legacy might be within both our immediate circle and the wider community.
increase the size of our suites, as well as give more security to our premises, so we moved all our computer equipment to a secure data centre outside the M25. We also wanted a larger team to support the great work we had coming in, and to adopt broader shift patterns, so we hired five new staff in three months. As you live through
a pandemic you start to think about what your legacy might be. What impact you and your team can have on others. As such, we started mentoring college students, running employability panels and creative masterclasses with a hope that there would be significant mutual benefits. We spoke with Netflix and other independent
post houses and found great support. Over the summer term, we worked with
“IN THE LONG-TERM THERE MAY BE POSITIVES FROM THE PANDEMIC, BOTH PROFESSIONALLY AND PERSONALLY”
two London colleges serving 16-18year olds, North Kent College and ELAM (East London college of Art and Music including Film & Television). We ran a Zoom masterclass on colour grading for the 50+ students at ELAM. The college’s Head of Teaching, Camilla Jones commented “it’s honestly one of the best pieces of practice I’ve ever seen”; Six of our employees provided regular one-to-one mentoring with six students from ELAM over 12 weeks. With North Kent we ran an employability panel with our own (more junior) employees who gave their advice on university vs going straight into work and long-term career choices. The pandemic shone
an even greater light on balancing the demands of work, and the health and
personal development of our team. In an industry dominated with freelance crews we decided we had to do more around helping people overcome their challenges, working as closely as possible to break down the barrier
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