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NEWS ramps up the


marketing in bid to break records!


Move to purpose built indoor facility proving a massive hit with consumers - ticket sales up 20 per cent year on year. Selected stands still available for trade, but hurry!


T


he Big One, which takes place 24th-25th March this year, will be the biggest and best ever, according to its organiser, Fishface Promotions. Ticket sales are up 20 per cent year on year and according to Fishface’s Vince Davies, have shown a big increase in the sale of two-day passes. “I think people are beginning to


realise that there is just too much to see and do at the event,” says Vince. “The amount of two-day passes we are selling is beyond anything we’ve seen before. It really is a very encouraging sign.” This year’s event will be the fi rst in the new £32 million exhibition centre situated at FIVE in Farnborough. Vince continues: “There is a huge amount of excitement about the show as we move from the semi-permanent structure of the past 20 years to the all-new purpose built exhibition venue.”


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The new building features catering facilities, conference rooms and outside there is ample car parking. “The whole experience of the show will be improved. This really does take The Big One to the next level.” T&G understands that the


conference facilities are being made available to exhibitors for exhibitors to hold meetings with their staff and important clients. “We have had enquiries from several manufacturers for the use of various private rooms and these are available for use at no extra charge. Obviously there is only a fi nite amount of rooms and timeslots available. If anyone needs this facility please let me know as soon as possible.” Logistics inside the event have also been massively improved for exhibitors, with Fishface Promotions making sure trolleys, fork lifts and


manpower is available to help make setting up as seamless as possible. “We really lay everything on for our exhibitors – and the Big One is so much more than just the event. The PR we offer companies before, during and after the event is second- to-none. If you’re exhibiting, let us know everything you’re doing! We’ll drive the business to your booth.” Over 20,000 anglers attended last year’s event. Select space is still available at the event starting at just £550 for a 3m x 2m booth – that includes carpet and power. Check out the fl oor plan on the next page for more details of availability.


FISHFACE PROMOTIONS T 07793 404006 E sales@fi shfacepromotions.co.uk W www.fi shfacepromotions.co.uk


February 2018 | Tackle & Guns | 23


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