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The Final Note The next big thing?


Are you a creative type? Full of ideas for great T shirt prints, but don’t know how to get your designs seen and sold? Well, worry no more as the solution could be closer than you think.


T


following day. Merch by Amazon is the latest web-to-print platform offering users the chance to upload their own designs for others to purchase.


The platform was extremely popular when it was first launched several years ago, as hundreds of members flooded the website with thousands of unique designs almost overnight. Merch by Amazon works by allowing users to upload their own artwork, select the T shirt types and colours they should be printed on, set their own price and add product descriptions. Amazon then does the hard work by creating a product page and handling all production, shipping and customer service. Users then earn monthly royalties on all products sold, on a T shirt by T shirt basis.


At the moment the service is only available specifically for printed T shirts, but given the name of the platform it would suggest that the plan is for all kinds of merchandise to be available in the near future.


High demands The Merch by Amazon platform is made possible through the use of Kornitʼs Avalanche 1000. Earlier in the year it was reported that Amazon selected the high-productivity DTG printer as part of its Merch by Amazon project. The machines were installed in Amazonʼs Texas-based print facility to meet the vast print-on-demand sector. Speaking earlier in the year, Miguel Roque, director, Merch by Amazon, said: “Customer demand for graphic T shirts offered through


| 94 | October 2017


here are already a number of web-to-print websites out there which allow users to design their own T shirts and have them printed and delivered the


Merch by Amazon continues to grow rapidly, and more developers and content creators join the service every day. “Kornitʼs ability to deliver solutions and support that meet our high quality and high volume manufacturing requirements will help us to continue expanding program capacity to meet customer requests.” Although not yet officially available in the UK, reports suggest it is possible for UK users to request an invitation and join a waiting list, which can take as long as three months before approval is granted. As the T shirts are currently printed State- side and posted using the Amazon Prime Service, this means customers based in the UK are unable to purchase any of the T shirts from the site, although it is possible for UK users to upload their designs and join the thousands of content creators currently using the web-to-print platform.


Helpful tutorials


Once approval has been granted, users will be able to upload an initial 25 designs. Once a user has sold 25 T shirts out of the designs they have uploaded, then they will be able to move up a tier which will enable them to upload more designs and sell more T shirts. All T shirt designs are available in menʼs, womenʼs and kidʼs sizes. Menʼs sizes range from S-3XL, womenʼs range from S-XL and kidʼs from 4-12.


There are plenty of helpful tutorials available online to help beginners get started in the world of design and web-to-print and with no inventory risks and upfront costs it seems an ideal way to test out the popularity of designs before adding them to your own website.


www.printwearandpromotion.co.uk


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