The Big Interview
Example prints from School Trends
design is printed, the transfer roll feeds through automatically. Over 50% of the ink penetrates into the fabric and as a result there is no cracking, peeling or fading and the image lasts in excess of 100 washes.
The machine comes in four sizes. The MK III, with a print are of 350x240mm, is the most versatile of the four and the one most customers are likely to purchase because of this. A user can be up and running on the
InnoPrinter after just two hours of training – it really is that simple to use. There are now 10 machines in use in the UK, including the one that Simon uses in his own garment decoration business. “Since weʼve been out demonstrating these machines to potential customers, weʼve only ever had one company not buy there and then. They could see the potential but werenʼt sure they had an immediate requirement. Iʼd like to think theyʼll be back in touch soon,” he says.
Potential for businesses School Trends of Sheffield was one of InnoPrinter (UK)ʼs first customers. After seeing InnoPrinter (UK)ʼs first-ever advert in the May issue of Printwear & Promotion, Alan Edwards, continuous improvement facilitator, said they enquired about the printer a few days later on May 5.
He adds: “After closer investigation on
Youtube and seeing the potential for our business, we decided to get in touch with InnoPrinter (UK) to see a demonstration.
“Upon seeing the machine in action we decided to purchase it there and then. The superb quality of the transfers and the speed at which they can be applied has increased our capacity dramatically while also improving the quality of our transfer decoration.
“The team at Innoprinter (UK) have been superb to work with and the
customer service they have provided has been above and beyond.” School Trends uses the printer for a wide array of items with varying fabric types. These include cotton T shirts, polyester garments, cotton blend sweatshirts, bags, caps and more. Across Europe there are approximately 500 machines currently in use. Big name fashion houses and top Spanish football clubs are reported to be users of the printer. “Itʼs huge on the continent. Established businesses have seen the pinch point and realise this is a great addition to their business,” says Simon.
Create a buzz
The InnoPrinter can be seen in action at Printwear & Promotion LIVE! in January, where Simon and Steve will be demonstrating it.
“The show is going to be really important for us. We are keen to get the InnoPrinter seen and to create a buzz. We have set ourselves a sales target and we really hope to achieve it,” says Simon. He adds that their focus at the show will be start-up businesses as he feels the InnoPrinter will be able to make a huge difference to their set-up.
Be sure to pay a visit to InnoPrinter (UK) on stand K62 if you want to find out more how you can transform your business. P&P LIVE! 2018 will take place in Halls 17 & 18 at the NEC in Birmingham from Sunday, January 21 to Tuesday, January 23. Registration is now open.
School Trends demonstrates the InnoPrinter
www.printwearandpromotion.co.uk
decided to purchase it there and then. – Alan Edwards, School T
Upon seeing the machine in action we rends
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