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Focus on Wide Format Printing


Opening our new feature on wide format digital printing is Roland DG. Sign company Bow Design recently purchased a new TrueVIS VG-640 printer/cutter to add additional power to the business. Here we find out more.


Bow Design takes aim at big-brand clients with new Roland TrueVIS VG-640


S


wansea-based Bow Design is a small business, but its new TrueVIS VG-640 has allowed it to take some of the UK's biggest companies as clients.


Matthew Anderson bought a small sign company in September 2017. He decided to add to some additional printer power to the business – rebranded as Bow Design – almost straightaway. He says: "We had a 14-year-old Roland VersaCAMM SP-540 – which is still going strong – plus a laminator and a CNC router, but I wanted to go after large accounts. A contract with one of the UK's biggest retailers


depended on upgrading our printing capacity.” Matthew saw printers from a number of manufacturers in action but decided to stay with Roland, narrowing down the choice to a TrueVIS VG-640 wide-format inkjet printer/cutter after seeing it at a Creative Centre Experience Day at Roland DG UK's


headquarters in Clevedon. "As an existing Roland user I know that Roland's service is second to none," he comments. "The TrueVIS VG-640's speed and quality are great and the RIP is almost identical to the VersaCAMM's so I knew it would be easy to use. You know what you're getting with Roland, and that's a quality machine,” says Matthew. As a direct result of the


Matthew Anderson The Roland TrueVIS VG-640 that adds power to Bow Design


The TrueVIS is perfect, it hasn’t missed a beat. It also looks nice in our new showroom.


– Matthew Anderson, owner, Bow Design


TrueVIS installation in February, Bow Design is now producing work for seven supermarket branches, including window graphics, point of sale, internal hanging signs, filling station graphics and more. The TrueVIS – supplied by Roland reseller printMAX – also prints and cuts stickers at an incredible rate, as Matthew discovered.


He says: “The week before the TrueVIS was installed I printed 100 stickers on our older machine in 39 minutes. A week later, on the new TrueVIS, I printed 100 stickers in nine minutes. We now have two operational Roland machines,


| 46 | July 2018


running all day every day, and Iʼve calculated production has increased by 72%.” The next step for Bow Design is to open a showroom for potential customers and partners, inspired by Rolandʼs Creative Centre. With media samples


from Metamark, the company is using digital wall coverings, window graphics and other signage and display work to create an inviting space with the wow factor. The new machine is key to this project. “The TrueVIS is perfect, it hasnʼt missed a beat. It also looks nice in our new showroom,” concludes Matthew.


www.rolanddg.co.uk


● Over the next five pages you can read more about other wide format digital printers that are in the market


www.printwearandpromotion.co.uk


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