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The Schoolwear Show Preview


The biggest event in the schoolwear calendar returns


Following a break in 2020 due to the COVID-19 pandemic, the Schoolwear Show is ready to welcome visitors back later this month. Howard Wilder, sales director at Banner and one of the directors of the exhibition, outlines what you can expect when you pay a visit to this year’s show.


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What can visitors look forward to at this year’s The Schoolwear Show? A All the major suppliers will be at this year’s show looking forward to welcoming back retailers after having to miss out last year. The show will showcase the best of the industry and what they have to offer for 2022. It will be a great opportunity for businesses to catch up, talk about the future and start planning for Back to School 2022.


Why should readers of Printwear & Promotion attend the exhibition? A Where else can you get all the major suppliers of schoolwear together under one roof? It’s the perfect opportunity to meet the best of the trade.


Who’s exhibiting this year? A All of the regular exhibitors and main schoolwear suppliers will in attendance, including; Banner, David Luke, Gymphlex, One+All and William Turner. For decoration advice or supplies, visitors may want to pay a visit to Top to Toe, Madeira or K.T. Labels. In total more than 20 exhibitors have committed their support to the exhibition.


Are you aware of any new products that are launching at the exhibition? A Most suppliers will be showing


something new for the future with undoubtedly an emphasis on sustainability and eco product. There will be close to 30 exhibitors to be able to visit.


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Are there any talks or seminars taking place this year? A No, it was felt that with the uncertainty over COVID that it would not be sensible to organise close contact talks or seminars this year. Though undoubtedly, they will be a part of the show again in future years.


Could you explain the new booking system and why it has been introduced?


A When planning for the show it was felt that the most important thing to consider was the wellbeing and safety of the visitors.


Appointment systems have been successfully used in many schoolwear retail businesses since the outbreak of COVID and so we have introduced a similar system for the show. It means that visitors can book time in advance with the sales person or supplier that they want to see and know that they will be free and fully focused on them for the duration of the appointment. Once you have registered for the show and your registration has been approved, you will receive access to the show’s new appointment system.


| 72 | October 2021


www.printwearandpromotion.co.uk


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