Industry News
Geiger’s Firebrand Promotions receives EcoVadis Platinum Award G
eiger has announced continued success in sustainability initiatives with a Platinum EcoVadis award rating for its recent acquisition, Firebrand Promotions.
EcoVadis, the world’s leading provider of business sustainability ratings, evaluates companies across four key pillars: Environment, Labour & Human Rights, Ethics, and Sustainable Procurement. To receive the very highest rating of Platinum, companies need to score above 75% overall across all pillars. Firebrand Promotions,
Daiber expands service offer for retailers with new flyers
A
s a full-service platform, Daiber now offers an even larger selection of industry
flyers to retailers.
The two new flyers are titled Festivals, Events & Graduation and Leisure, Club & Hobby.
In addition, Daiber is updating its existing industry flyers Logistics & Delivery, Food & Beverages, Medical, Cities & Communities, Workwear and Education visually and in terms of content. Bernd Seeger, sales manager, said: “By revising and extending our industry flyers, we respond to the high demand for sales-supporting services of our retailers. The industry flyers enable them to specifically address their own customers based in different industry sectors and
support them in selecting products for specific areas of application.” With these changes and additions, Daiber’s clients cannot only serve existing customers, but also target new customer groups.
Clear, practical, in print and digital: the industry flyers offer the most important information at a glance. The flyers not only present industry-specific product recommendations, but also the advantages of the respective product lines and the decoration options.
Drupa issues the Print Horizons Report T
he Print Horizons Report, published in March, is a brief guide to the most important
topics that printers and suppliers need to research when preparing for Drupa. The findings are based on additional questions from the 9th Drupa Global Trends Survey, which was published in November, on the key technical and
| 10 | May 2024
market developments likely to dominate Drupa 2024.
The report provides valuable insights and helps prepare all printers for the changes in the industry, with a large part focused on digitalisation but also sustainability and ai.
Drupa takes place from May 28 to June 7 in Düsseldorf, Germany.
a Geiger Company achieved a score of 86% in its overall assessment putting the company in the top 1% of companies worldwide.
Vicky Kinasz, managing director of Geiger International, said: “Acquiring Firebrand Promotions was a strategic move aligned with Geiger’s steadfast dedication to sustainable initiatives. This Platinum award for Firebrand Promotions, a Geiger Company, is a testament to the hard work and unwavering commitment of our global team in upholding and surpassing international standards.”
The range of industry flyers
Fifth-generation family member and VP and general counsel, David Geiger, added: “We are thrilled to be recognised for our global efforts in environmental stewardship and innovative sustainable practices. Geiger remains dedicated to setting industry standards and acting as a catalyst for positive transformation.”
In 2023, Geiger UK was awarded its second consecutive EcoVadis Platinum Award while Geiger’s US headquarters gained its first EcoVadis Gold Award, becoming the first major promotional products distributor to do so.
New ESE Organic inks from Virus are plant-based
T
he new plant-based ESE Organic inks are the result of Virus Ink’s unwavering commitment to environmental stewardship.
They are designed to be environmentally friendly throughout the printing process, complying with the most rigorous international certifications and are suitable for printing on a broad spectrum of fabrics. The range includes a ready-to-use white ink and a clear base to be pigmented, compatible with the
ESE Organic inks are plant-based
Virus Mixing System and designed for
wet-on-wet printing, saving energy during the printing production process. This ink range is completed by four-colour process inks and a superior online colour separation service. This innovative approach marks a significant step towards eco-responsible printing, demonstrating that quality, sustainability, and high productivity can go hand in hand, leading the industry towards a more sustainable future.
www.printwearandpromotion.co.uk
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