Industry News
Sign & Digital UK celebrates triumphant return to the NEC
S
ign & Digital UK, which ran from March 22 to 24, against the challenges of COVID-19 cases on the rise and rocketing fuel prices, welcomed almost 4,000 visitors, in buying mode, to the NEC, Birmingham. Many substantial deals for new equipment were made over the three-day sign making, digital printing and display solution show, with visitors having access to the industry’s leading exhibitors, networking opportunities, the SDUK explains lounge – featuring a packed programme of business advice, and the Sign Studio – where all the latest sign making techniques were on display. Another show highlight was the HEXIS Battle Wrap contest, which saw contestants compete in heats over the three days. The high-energy skill testing contest concluded with a competitive final on the last day, with Mike Szwacki
Eight new team members for Geiger
G
eiger is continuing to expand its team and in recent weeks has added eight new
members of staff.
Strong company performance in 2021 has resulted in several new positions being created to assure continued growth and service. The new team members are as follows:
• Misha Chawla and Akash Kalsi join the team as sales co-ordinators.
• Michaela Vary joins the production team as production co-ordinator.
• Tina Dosanjh is welcomed as the new HR manager.
• David Khalil joins the team in IT support. • Jeff Achola joins as corporate programme co-ordinator.
• The London distribution centre welcomes Gislaine Goulart as warehouse administrator.
• Randy Liscano joins the finance team, working from their Philippines office. Vicky Kinasz, MD of Geiger UK, said: “I am really excited to welcome new starters to the Geiger family, as our team continues to build. It is fantastic to work alongside these talented and enthusiastic individuals and I look forward to supporting them with their careers here at Geiger.”
| 16 | May 2022
of WEP Wrap Squad winning the trophy and final prize of £2,500.
Jenny Matthew, event director for Sign & Digital UK said: “It’s been a challenging time for the entire industry, but we rode out the storm and delivered another fantastic Sign & Digital UK. I would like to say a big thank you to all the exhibitors, visitors, partners and media supporters who came to the show. To see so many deals done on the show floor was phenomenal – it’s always a pleasure to see end-users and suppliers come together to do business and seal deals.
“We’re already looking forward to hosting another great event in 2023. This year we had a team of market researchers speaking directly to visitors on the show floor, getting valuable feedback and insight into the areas our visitors are moving into and how SD UK can continue to evolve to best meet their business needs. The response to SD UK 2022 from our exhibitors has
been overwhelming and is reflected by the record number who have rebooked for 2023.
“Sign & Digital UK remains an unrivalled meeting place for the signage, display and print industry, to keep up to date with what’s new, to see demos, and to do business, and 2023 is already shaping up to be a record breaking show. Watch this space for all the updates.” SD UK returns in 2023 from March 21 to 23 in Hall 2 at the NEC.
T
Gildan announces launch of new Gildan Respects campaign
he new Gildan Respects campaign supports Gildan’s Next Generation ESG strategy which was unveiled
earlier this year.
Uniting all ESG communications and marketing under one global message, Gildan Respects aims to reinforce the appeal of Gildan’s approach to making apparel products.
The Gildan Respects campaign will further bring the company’s strong ESG approach to life by surfacing stories behind the company’s ESG initiatives and progress. It will underscore the company’s long-lasting commitment to manufacturing its products with respect for the environment, circularity, people, communities, and transparency. Chuck Ward, president of marketing, sales, and distribution at Gildan, said: “As an ethical and sustainable apparel manufacturing company, respect has been at the foundation of our ESG success for the last 20 years. This is why it seemed natural to make respect the central theme of our new ESG communications and marketing efforts to bring our story to life. “Our journey has been one of growth, and the central focus on respect is a
Gildan is an ethical and sustainable apparel
manufacturing company
testament to our continued commitment to elevating our story in a thoughtful and authentic manner. We have come a long way and we intend to go even further with Gildan Respects.”
The new branding and creative campaign will be activated through content on various platforms, including the release of an anthem film and documentary series, social media marketing, display advertising, and a renewed digital experience on websites and social platforms across Gildan’s global communication and marketing efforts.
www.printwearandpromotion.co.uk
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