www.parkworld-online.com
Attraction Update
Josh Ford and Tristan Hoffman set to disrupt the competitive socialising industry
U
K entrepreneurs Josh Ford and Tristan Hoffman have joined forces to create Gameshow LIVE! - the world's
first live, competitive TV Gameshow experience, launching in Spring 2026. Josh Ford, the creative behind the original
Swingers crazy golf pop up, and Tristan Hoffman, the operations exec who launched Swingers and The Outernet venues, are redefining the industry with their new concept blending competitive socialising and immersive theatre with premium food, drinks and hospitality, in a high-tech ‘interactive entertainment’ venue.
The concept Inspired by classic TV gameshow nostalgia fused with cutting-edge tech and a dose of Vegas showbiz - 200 players in 40 teams will compete from bespoke gaming booths in a glossy TV studio brought to life - with big red buzzers, dramatic lighting and a giant Gameshow wheel. Guided by a charismatic, quick-witted host,
Teams battle it out on the leaderboard through classic Gameshow rounds - competing to win iconic Gameshow-inspired prizes for the lifestyle generation - a Le Creuset fondue set, a Dyson Vacuum cleaner, a 5-star trip to New York, and an outrageous star prize kept strictly under wraps. Central to the experience, Gameshow LIVE!
will serve a premium food and drink offering where guests can order signature cocktails and shareable snacks throughout the game by pressing a dedicated service buzzer in their booth.
The games and tech Gameshow LIVE! will host its own original game show formats, create bespoke games for corporate events, and re-imagine globally recognised TV IP through official license agreements with the industry’s leading rights holders. The venue is powered by a proprietary software
engine built with the developers behind the world’s most successful game shows. This allows the experience to be instantly re-skinned with new formats, driving repeat visits through a constantly evolving pipeline of fresh games, current hit shows, and nostalgic favourites. Purpose-built for global scale, the software
platform underpins the brand’s expansion strategy, targeting London, Manchester and major U.S. markets.
Team Gameshow LIVE! will stand apart from other experiential concepts, with bespoke gaming booths and premium interiors by design partner Shayne Brady, the award-winning designer behind spaces including The Maine, The Savoy, The Aubrey @ Mandarin Oriental, Bob Bob Cite and BAM Karaoke. The concept is supported by several early-stage,
value-adding partners, including entrepreneur, ex Dragon and Nightcap founder, Sarah Willingham, nightlife impresario and founder of Tokyo Industries, Aaron Mellor and ‘I’m a celebrity’ TV personality Vogue Williams.
Josh and Tristan Josh and Tristan have a track record of conceiving and delivering high-quality, entertainment- driven hospitality concepts at the forefront of the competitive socialising and live music industry. Josh’s creative vision has given birth to genre-
defining concepts, including Time Run - the award-winning escape room that set the industry standard, Sherlock - the official live game; marking one of the earliest experiential uses of TV IP, and Swingers - the crazy golf pop up that pioneered competitive socialising. Josh’s concepts are recognised by their immersive production quality and competitive group activity which have shaped modern social trends and disrupted the traditional hospitality sector. Tristan is a veteran operator of multi-faceted
venues combining live entertainment with premium food, drinks and hospitality. Most recently, the COO of Outernet Venues, he spearheaded the concept, design and delivery of the live music and event spaces within Outernet’s landmark development in London. As the operational lead behind the launch of Swingers, Tristan devised the quality and customer service first approach that has defined the brand, a characteristic he honed in New York running iconic music venues The Highline Ballroom and BB King’s Blues Club. This partnership will launch a new interactive
entertainment genre, combining immersive, theatrical shows with prize-driven Competitive Socialising - enveloped in Josh and Tristan’s signature 360* approach to entertainment, food, drinks and genuine hospitality.
WINTER 2026 35
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44
