www.parkworld-online.com
Company Update
Warner Bros. Discovery Announces New Global Division
Warner Bros. Discovery Global Experiences will focus on global growth, bringing even more best- in-class experiences to fans around the world.
B
ruce Campbell, Chief Revenue and Strategy Officer of Warner Bros. Discovery (WBD), has announced a new global structure
retail destinations, touring exhibitions, and all location-based experiences, bringing together the existing licensed entertainment and owned and operated teams into a single worldwide division. Warner Bros. Discovery Global Experiences will be charged with strategically expanding the world-class intellectual property like those with Universal Destinations & Experiences and Miral, and its award-winning operated businesses including Warner Bros. Studio Tours in London, Hollywood, and Tokyo.
experiences for fans around the world, from theme Bruce Campbell, Chief Revenue and Strategy together under one roof gives us an opportunity to leverage and coordinate the talent and resources across all of our experiential businesses to better delight our consumers through offering even more truly authentic and engaging in-person
Simon Robinson
WBD Global Experiences combines the
licensing group, and the Studio Tours & Retail owned and operated division into a new cohesive and unified division. The new team will develop and execute on global strategies that offer partners the right mix of both models, putting WBD in a position to drive growth and become a worldwide leader in the creation, development, licensing and operating of location-based entertainment inspired by Harry Potter, DC, Looney Tunes, Scooby-Doo, Game of Thrones, FRIENDS, Discovery and more. Simon Robinson, Chief Operating Officer of
WBD Studios will add leadership of WBD Global Experiences to his responsibilities. He will report to Bruce Campbell for Experiences and will Officer Gunnar Wiendenfels for his studio and content operations and financial roles. Robinson appointed two veteran leaders to his
new Experiences organization who will report to him: • Peter van Roden, Executive Vice President, Global Themed Entertainment, will continue in his role leading the licensed location- based entertainment and theme parks
Sarah Roots
business development. His team will continue to manage the partnership with Universal Destinations & Experiences for The Wizarding World of Harry Potter locations, Miral for Warner Bros. World Abu Dhabi other licensed exhibitions.
• Sarah Roots, Executive Vice President, Worldwide Studio Tours & Retail, will and operated experiences including the award-winning Warner Bros. Studio Tour Bros. Studio Tour Hollywood and the Harry Potter flagship and other retail stores. Sarah and her teams in London, Tokyo, and tours must-experience destinations with industry leading visitor reviews.
In announcing the Global Experiences
are experts in curating and executing global location-based experiences at the very highest caliber. Our teams have an obsession for detail that we bring to each project and together, we will
Peter Van Roden
SEPTEMBER 2024 IAAPA EUROPE EDITION
39
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56
