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Park Update


Look what’s coming


Djurs Sommerland CEO Henrik B. Nielsen gives Park World a season preview


W


hen Djurs Sommerland was founded in 1981 it was as purely as an activity park, with trampolines, canoes, minigolf and bicycles. Fast


forward to 2019 and it boasts some of the the biggest roller coasters in Denmark, nine themed areas bursting at the seams with exciting attractions, an Aqua Park and much, much more. In fact, since Djurs Sommerland launched its present investment strategy in 2008, the park has invested more than EUR 65 million in new high-quality rides and improvements.


Ride on time In the past 10 years, an impressive 30 new rides have opened at the park. This includes Denmark’s biggest roller coasters Piraten, Juvelen, Skatteøen and DrageKongen, which rank among the very best roller coasters in Europe, says Henrik. Investments have also been made in rides and amusements for guests of all ages. In 2015, for example, themed area Bondegårdsland opened with 10 fun rides, while yet another children’s coaster and family ride opened in 2018.


FUN FACT


Djurs Sommerland is the biggest summerland in Scandinavia. The park is the fourth-largest amusement park in Denmark and the second- largest outside of Copenhagen.


“Innovation is crucial in our industry, and the numerous


investments in recent years have significantly boosted visitor numbers. Since the 2007 season, the number of visitors has increased from 472,000 to 2018’s record-breaking 818,000 visitors,” says Henrik. “Djurs Sommerland is also becoming better known within the industry, and in 2018 we were among the finalists in the Park World Excellence Awards for the title of ‘Europe’s best family park with less than one million visitors a year’” he adds.


New for 2019 Following an investment of more than EUR 5 million in a large new themed ride means, visitors can take to the air in Tigeren – Denmark’s biggest Gyro Swing – when the park opens on 4 May 2019. This, says Henrik, will be the tallest and fastest ride in the history of Djurs Sommerland: “We expect this year’s new ride will be a huge success and I’m convinced that most people will have to really take a breath and summon their courage to step aboard Tigeren.” Tigeren is a thrill ride, where a rotating gondola at the end of a giant pendulum swings visitors up 45 metres above the ground at 100 km/h. Commenting on the ride experience, Henrik says: “You will feel as though you’re flying, as you rise up off your seat and experience the feeling of floating in mid-air. It will definitely be fun, and we’re delighted to be offering our visitors yet another ride which can only be found at Djurs Sommerland.” Tigeren will be part of Djurs Sommerland’s new Wild Asia


theme area together with DrageKongen – said to be Europe’s fastest and longest family suspended coaster – and the family rides Jungle Rally and Safaribussen. Since 2017, more than EUR 20 million has been invested in the new theme area’s comprehensive thematisation and fun rides. Wild Asia will be the park’s ninth theme area.


A look at the layout Djurs Sommerland is divided into nine different themed areas with more than 60 rides for all the family. Throughout the park, guests experience changing atmospheres as they move between the smart, decorated rides, restaurants and play areas in the park’s different areas.


FEBRUARY 2019


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