PW-MAR20-05-Frontgate.qxp_Frontgate 30/03/2020 17:17 Page 5
Park News
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Universal Studios Japan and The Pokémon Company announce creative alliance to develop new interactive entertainment
Big Question U
Universal Studios Japan and The Pokémon Company will enter a long-term partnership to jointly explore groundbreaking entertainment that will immerse guests into the world of Pokémon with innovative technology and creativity beginning in 2022. J.L. Bonnier, president and CEO, Universal Studios Japan said: “Pokémon is beloved by fans around the world. We are honoured to have a long-term partnership with The Pokémon Company while developing groundbreaking Pokémon entertainment at Universal Studios Japan for both Pokémon fans and our guests. The globally popular Pokémon characters combined with Universal’s innovative approach to creating authentic and one-of-a-kind theme park entertainment promise excitement for the entire family. Our efforts to develop new guest experiences will
Paul Callander, chief strategy officer, Dreamworld, WhiteWaterWorld, SkyPoint: Adapt your brand presence to the environment –We have created
colouring in pages for our guests to print at home that will both keep them engaged with our brand and keep our brand front of mind. • Use honesty to create impactful social content – Our park has wildlife that needs care even in a lock-down situation, so we’re telling and showing our guests how we’re continuing to do this.
• Find aspects of your business to make virtual –We have set up live stream filming of some of our wildlife so that guests can watch them from home and keep having “Dreamworld” experiences.
• Bring your product or service into the homes of your guests – Our SkyPoint business is working on how-to videos for menu items and cocktails that guests can create at home.
The inaugural voyage of Star Wars: Galactic Starcruiser at Walt Disney World Resort will depart 1 March 2022. General bookings open 28 October 2021. Some Disney and Star Wars fans, including Disney Vacation Club members, Disney Passholders and Disney Visa Cardmembers, will receive special booking opportunities ahead of the general booking date.
The adventure begins when guests arrive at the Galactic Starcruiser Terminal at Walt Disney World to check in for their two-night experience. Guests will enter a Launch Pod to begin and through viewports, see themselves leave their world behind as they jump into hyperspace and draw closer and closer
Coen Bertens, theme park director, Efteling: Thrill seekers can still experience the adrenaline rush of riding a roller coaster through our series of on-ride videos available on the Efteling YouTube channel, which are filmed from the front carriage on rides at Efteling. For Example, viewers can experience the tale of De Vliegende Hollander (The Flying Dutchman) and the jaw-dropping Baron 1898 dive coaster – which plunges 37.5m into a mineshaft at
TEA Digital launches The Themed Entertainment Association (TEA) has launched TEA Digital to use the organisation’s dedicated, global
continue to help reinvigorate the tourism market.” Tsunekazu Ishihara, president and CEO, The Pokémon Company said: “The incredible team at Universal Studios Japan have the creative vision and leading expertise in world-class theme park technology to imagine a uniquely Pokémon experience. For 25 years, Pokémon has curated a legacy of trendsetting innovation while becoming one of the most beloved entertainment brands in the world through video games, animation, and more.
90km/h. The channel also has walk-throughs of the recently opened attraction, Fabula as well as three different journeys through the magical Symbolica: Palace of Fantasy. Alongside this, users can get Efteling tips from Efteling
employees, behind-the-scenes access and sneak peaks of the new double family roller coaster,Max &Moritz.
“This strategic alliance with Universal Studios Japan reflects our commitment to continue delivering the joy of Pokémon in ever evolving ways for years to come. “We are looking forward to the day when we can welcome fans from around the world to all enjoy it together.”
Pia Adlivankin, CEO, Linnanmäki Amusement Park: During this exceptional time we want to keep our guests close and still offer them fun and joy with amusement park -like
experiences through our multiple channels. For children who are being homeschooled right now, we offer joy in the form of free-of-charge learning materials on our website related to Linnanmäki Amusement Park and also current topics such as learning media skills. Across our popular social media channels we offer
Departure date announced for Star Wars: Galactic Starcruiser
amusing content such as many quizzes, fun things to do, challenges and funny contests to keep the younger-ones entertained. Also, Linnanmäki has enchanting material throughout its 70-year-old history, so we have brought photographs from our archives to our social media channels for people to marvel and to refresh their good amusement park memories. In addition, this spring we will launch our very own
amusement park boardgame, featuring a range of fun tasks that will challenge their intellect. This game will enable our guests to enjoy Linnanmäki Amusement Park while at home.
platforms and online channels to support its membership with education, professional development, discussion and networking. The program will support online discussion threads, webinars, watch parties, virtual mixers and more – including an online job fair.
to the magnificent Halcyon starcruiser. When the Launch Pod docks with the starcruiser and the airlock opens, guests will step into the ship’s main deck Atrium to begin their journey through a galaxy far, far away.
A visit aboard the Halcyon starcruiser plunges guests into a multi-day, interactive story that interweaves with members of the crew, other passengers,
Smurfs theme park re-opens in China After a long period of closure, Smurfs theme park ‘Dream City’ in China has opened its doors again for the public. One of the main attractions is Lagotronics Project’s recently installed GameChanger dark ride, ‘Swamp Adventure’, which is completely themed in Smurfs style.
distancing, our Ripley’s Believe It or Not! attractions and Ripley’s Aquariums are temporarily closed, but we are thankful for the opportunity to deliver free, family-friendly entertainment and educational Ripley’s programs directly to your homes.
droids and familiar Star Wars characters such as Rey, Chewbacca and Kylo Ren. Guests may encounter the starcruiser’s strong and charismatic captain, the ship’s plucky mechanic, or heroes of the Resistance, among others, as they choose alliances and chart their courses. The immersive experience features a range of onboard activities, including: - Learning the ancient ways of the lightsaber and facing off against a training remote, where guests may discover their own connection with the Force.
-Visiting the starcruiser’s Bridge to learn about its systems and how to operate them, including a chance to try out the ship’s weapons and defense systems.
TessaMaessen, Communications Manager, Toverland:We keep our guests entertained through our social media channels.We share our park shows and on ride videos of our main attractions.We also provide games to play at home and ask our followers to share their best Toverland memories with us.
Kernels
Guests will find refreshments each day in the Crown of Corellia Dining Room. It will offer breakfast and lunch to passengers before transitioning each evening into a lavish multi-course menu of both otherworldly and familiar origins. One night’s dinner will feature a live performance from a galactic superstar. Stories will continue to play out during
Covid-19: IAAPAprovidesadditional resources Visitors to the IAAPAMember Resource Center can learn more about the support in their region and take advantage of free IAAPA resources, including Covid-19 webinars, a Crisis Communications Plan Template, the IAAPA Security Advisory Program, Covid-19 Educational Series and more.
a visit to Star Wars: Galaxy’s Edge, where guests may experience the land in a new way. They will take special transports from the starcruiser to Black Spire Outpost for their planetside excursion to Batuu, and actions they take while on the planet may then have ramifications when they return to the ship, helping determine how their stories play out.
in associationwith How do you keep guests engaged, while gates are shut?
Suzanne Smagala-Potts, public relationsmanager, Ripley Entertainment:With so many families staying at home and looking for ways to keep their children
entertained, we have created a way for our guests to engage with Ripley’s virtually. Ripley’s Aquariums at Home and Outside the
Odditorium can be used as hubs for a schedule of live Facebook events, downloadable educational materials, arts-and-crafts, and more. Be sure to follow us to tune in for events like Story Time
Pictured: president and CEO of USJ LLC, J.L. Bonnier, and president and CEO of The Pokémon Company, Tsunekazu Ishihara.
Live!, Champs & Chumps with Dustyn, and even live readings ofMoby Dick… on toilet paper! These sites will be continuously updated with additional
lesson plans and activities throughout the week. Following advice from health officials to practice social
Park News
MARCH 2020AUTUMN PART 1 2021
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