G2E PREVIEW
Gasser puts emphasis on people and product
G
asser Chair, a leading American designer and manufacturer of premium seating solutions, is set to introduce new sales team members and an enhanced gaming catalogue in their largest trade show booth ever – a 20x50-foot space located at Booth 3218. “G2E has always been a culmination of our efforts to best serve the gaming market,” says Courtney Sample, Vice President of Sales at Gasser Chair. “This year’s show is trending to be our most exciting year yet.”
Aiming to improve customer experience, Gasser added significant talent to its team since last year’s G2E. Gasser’s newly expanded gaming sales team is led by Todd Halvorson, Director of Gaming Sales.
With extensive experience in tribal gaming accounts and design groups such as Shea, Rockwell, and Jeffrey Beers, Halvorson will oversee all aspects of gaming sales to ensure a successful customer experience.
Halvorson is working with newly inked National Account Executive, Julie Orndorff. Orndorff has more than 15 years of sales experience in the hospitality and gaming markets. She’s focused on providing support to key corporate accounts. In addition, Gasser added Chris Crutcher and Jimmy Van Alstyne to the sales team. Crutcher brings over 10 years of experience in tribal gaming, notably in the Southwest. Van Alstyne brings a wealth of knowledge from both casino operations and sales, establishing him as a gaming expert in the Southeast.
“We are extremely excited with the team we are putting together,” says Sample. “From sales to manufacturing and beyond, we are better prepared to support our customers than ever before and excited to build on this momentum.” Another noteworthy development is the opening of Gasser’s Las Vegas office. “Las Vegas has historically been one of our largest markets and to bring a physical presence back to better serve our West Coast customers is very important,” says Sample.
This year, Gasser Chair will showcase its sizable booth and highlight significant upgrades to two of its most popular seating options: the Newport and Myra Series.
The upgrades to the Newport and Myra Series highlight Gasser’s commitment to affordable
SEPTEMBER 2024 59 Courtney Sample
comfort and customer satisfaction. The Newport – a customer favourite for its modern design – now offers enhanced comfort from an improved foam package.
“The Newport is one of the best gaming chairs we’ve ever created. These new upgrades not only improve the comfort but also elevate the overall aesthetics, delivering exceptional value to our customers,” says Sample.
The Myra Series – known for its ergonomics and hospitality-inspired design – now features a wider seat cushion for slot application. The newly designed slot seat increases support and comfort during extended use. These updates make the Myra an even more attractive series that can now be spec’d in all areas of the casino. G2E attendees are invited to meet new team members, see the upgraded catalogue, and experience the best seating in action at booth #3218.
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