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INDUSTRY UPDATE


Virtual Worlds teams integrate to offer seamless customer support as new Cyncly structure takes effect


C


yncly Group announced the market-leading bathroom design software Virtual Worlds as its primary bathroom design product in the UK and Ireland, after being created in September 2022 as the new brand to unite Logicom, Compusoft, 2020 and their affiliate companies. Now, combining knowledge and experience to improve outcomes for its customers and further enhance the customer experience, the Virtual Worlds teams are integrating into Cyncly’s Kitchen, Bathroom & Furniture, retail (KBFr) business unit. “As Cyncly continues progressing on its journey to ‘Growing as One’ as a foundation of its growth strategy, the gradual and successful integrations of Cyncly’s acquired brands into its functional structure constitute crucial milestones in this journey,” comments Gordon Bartels, General Manager, KBF Retail.


Nathan MacLean, currently Managing Director at Virtual Worlds, has announced his decision to retire, knowing that a strong leadership and optimised structure will translate into additional support and continued success for his whole team.


Under Nathan’s leadership and guidance, Virtual Worlds has become a highly visible and well-respected brand, known for benefiting manufacturers, retailers and consumers through its pioneering innovation. Nathan’s infectious passion culminated in the receipt of The David Caulfield Outstanding Contribution Award at the BKU Awards 2020. Nathan says: “I’m proud to have contributed to the kbb industry, attracting a team of professional and dedicated people who share my enthusiasm. Together, we’ve been instrumental in how the industry creates customer design concepts. Please contact Virtual Worlds for more information.


01908 663 848 www.virtualworlds.co.uk


44 BKU JUNE 2023


Respects paid to former RAK Ceramics UK Chairman Rob Jull


I


t is with great sadness that RAK Ceramics announces the passing of its former UK Chairman and Managing Director, Rob Jull.


Rob was a familiar name in the kbb industry for 40 years, at the start of which he could be found selling bathroom suites in a Bognor Regis hotel car park, with his father Leslie who was himself the co-founder and owner of LEC Refrigeration.


Rob quickly progressed to taking charge of his own retail outlet, before becoming an agent for many leading sanitaryware brands and creating a network of nationwide distributors.


When he was approached by the CEO of RAK Ceramics UAE, to represent and promote the brand in the UK, Rob worked tirelessly designing new products and innovations that would appeal to the UK and European markets. Under Rob’s leadership RAK Ceramics became the largest supplier of fireclay sinks and the majority of the sanitaryware ranges that he designed are still available today and play a part in the success of the RAK Ceramics UK story.


“Rob was a hugely inspirational figure who was influential in the bathroom industry, with RAK Ceramics and beyond. He certainly left his mark on the brand, and on the kbb sector as a whole. He will be sorely missed,” said Alvin Biggs, MD of RAK Ceramics.


Rob leaves behind his wife, Veronica, three sons and five grandchildren.


01730 237850 www.rakceramics.com/uk


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