THE CIRCULAR ECONOMY


Working together to unlock circularity benefits


  Marion Briggs, Associate  ponder whether supply chain collaboration could be the key  for the confectionery industry  it has already offered in the pharmaceutical sector.


journey it is important to understand what ‘circularity’ means for the sector. There are two key questions that need to be considered – what does success look like? and what must be true for that to happen?


W 40 Kennedy’s Confection June 2025


ith the lifecycle of confectionery products tending to be inherently linear,


before


setting out on a circular economy


     companies and countries, a successful circular economy in the confectionery sector must hinge            and social impact as possible. The key factors that come to mind are resource use, packaging, transport and food waste. With these elements         becomes clear that this is a holistic problem, which therefore requires a holistic solution.       


there was much discussion around ‘designing out waste’ and the importance of all stakeholders        come up with truly circular business models.                             discipline come together to network and to learn, or the United Nations that assembles  some of the world’s biggest challenges. These


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