Elizabeth Shaw at 140
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s one of Britain’s best-loved luxury chocolate makers, Elizabeth Shaw is proud of its rich heritage and experience. The origins of Elizabeth Shaw date back to 1881 with its original After Dinner Mint Crisp.
Now in its 140th year, the name Elizabeth Shaw still epitomises delicious, luxury chocolate and indulgent treats. The company’s appetite for surprising and delighting customers remains undiminished today and Elizabeth Shaw is constantly pioneering new flavours and textures in chocolates and biscuits to meet the evolving needs of its customers and consumers. A British classic that has stood the test of time; Elizabeth Shaw creates authentic, tempting and indulgent chocolate with a luxurious twist, full of hidden secrets and surprises and a unique range of texture and flavour combinations, presented for sharing, gifting or treating yourself. The company’s key audience of women in their 50’s
and 60’s are not to be defined purely on demographics. They are women who are enjoying life now more than ever. They are active, engaged and involved, pillars of family, community and society. In essence, the new elastic generation. In its 140th year, Elizabeth Shaw looks back on how the company has successfully met their needs, evolving from a traditional After Dinner Brand into a modern classic Boxed Gifting Brand, and more recently offering a range of premium chocolate biscuits for that special moment of self-indulgence. The past five years of its 140-year heritage have marked a pivotal moment in the history of Elizabeth Shaw as the company was acquired by Colian in 2016 – a family business with unprecedented growth and success in Poland over the past 30 years. A global food group with a portfolio of strong brands, Colian employs over 2,000 employees, produces in six plants located in different parts of Europe and has a diverse product range including chocolates, cookies, wafers, pralines, but also drinks, dried fruit, spices and ice cream. Colian products reach the markets of nearly 70 countries around the world including the UK and the two companies have a lot in common – respect for tradition, commitment to family values, social responsibility and concern for the environment, which guide Elizabeth Shaw in its business activities. By bringing together brands that consumers have loved for
KennedysConfection.com January 2021 13
“We will write the next chapter with courage, and with the conviction that today’s uncertainties will be tomorrow’s opportunities.”
Elizabeth Shaw has been operating successfully for the past 140 years, specialising in luxury and indulgent chocolates. Kennedy’s takes a look at what the future holds for the company.
BELOW:
Elizabeth Shaw’s Milk Chocolate Cinnamon Stars
TOP COFECTIONERY PROUCTS 2021
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