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BRC calls on consumers to start Christmas shopping early

CIH announces Guy Kinnell as Deputy CEO


Guy Kinnell has joined the CIH buying group as Deputy CEO before he takes over from Stuart Cook as CEO next year. Mr Kinnell comes from Samsung Electronics, where

he was Vice President of the TVAV division for the UK and Ireland. Prior to working within the CE industry, he operated in both regional and global commercial and marketing roles in the recorded music industry. Said CIH Chairman, Steve Scogings: “Guy has

extensive global, European and country level leadership experience, covering sales, product development and marketing roles within a variety of fast-moving consumer-goods categories. “He’s an impressive and determined character and

we’re looking forward to the industry experience, the business know-how and the relationship-building skills that he can bring to CIH as we grow and move forward into the future.”

The British Retail Consortium has launched a new national advertising campaign, called ‘Shop early, start wrapping, enjoy Christmas’, which encourages the public to start their Christmas shopping early to help prevent the usual retail rush seen through late November and December both in stores and online. With social distancing measures and other

restrictions in place, retailers are urging customers to help make sure everyone – from shoppers, store colleagues, warehouse workers and delivery drivers – has the space to work safely during this busy time. The campaign will be on national and local

radio stations and will run across national print and social channels until early November. This comes after the latest BRC-KPMG Retail

Sales Monitor showed that consumers were already spending more money, as total sales in September increased by 5.6 per cent – the strongest monthly sales growth for retailers since December 2009, and like-for-like UK retail sales grew by 6.1 per cent. However, sales of non-food items fell by 12.3 per cent in stores for the quarter to the end of last month

as the high street’s post-COVID recovery continued. Chief Executive of the BRC, Helen Dickinson, commented: “September saw a big improvement in retail sales growth. With office workers still at home for the foreseeable future, the sales of electronics, household goods and home office products have remained high. “September sales have also given retailers

early signs that consumers are starting their Christmas shopping earlier this year, which retailers are encouraging their customers to do in order to manage demand at Christmas and keep people safe.”

John Lewis sets out to reach more customers and will be majority online retailer by 2025

In addition, the retailer will be more accessible locally

with a “significant expansion” in Click & Collect services, aiming for 1,000 locations – through shops and collection points – to buy or pick up products. Notably, the company unveiled that it will become

a 60-70 per cent online retailer by 2025, alongside its shops. It also said it is undertaking “substantial” customer

John Lewis is expanding its digital and virtual presence and is investing in more virtual services like home design, personal styling and the John Lewis Virtual Christmas shop.

research and using data analytics to inform its new value pledge, which will be announced next year. ‘Never Knowingly Undersold’ remains in place until then. As part of the new plans, John Lewis will relaunch

its Home range in the Spring and introduce more affordable price points as it recognises that shoppers are “especially cost conscious at the moment”. The John Lewis Partnership (which owns the John

Lewis and Waitrose brands) admitted “it’s not always been as easy as it should be to shop with us”, but said it is investing further to deliver “a fantastic experience” in-store, online on the phone. This includes £1bn over five years to accelerate its online business and transform its shops. This will be achieved by £300m cost savings per year by 2022 through its operations and head office setups.

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