IFA 2020 Show review

Crystal clear

Whether it’s picture or sound quality, home entertainment tech is getting better and better. Here’s a recap of just some of what we saw at IFA this year.


Harman Kardon’s Citation 200 smart speaker. Right: Philips new Fidelio L3 headphones. Far right: TCL’s X91 Series TV.


irst up, TCL arrived at IFA this year debuting the AiPQ Engine Gen 2, its newest intelligent advancement in audio

visual optimisation. Said Edito Frédéric Langin, Vice

President Sales and Marketing at TCL Europe: “TCL continues to innovate in QLED and Mini-LED technologies, showcased in part with the latest TCL QLED 4K/8K TV line-ups. Furthermore, TCL reasserts its commitment to AI x IoT strategy with smart connected multi-category product launches ranging from soundbars, MDA and mobile products.” Mr Langin also reported that TCL

enjoyed strong growth early this year, maintaining “impressive” TV sales figures – a volume increase of 100 per cent in the UK, it said. The company’s AiPQ Engine Gen 2 is its newest


advancement in audio visual optimisation. Driven by machine- learning algorithms, it offers real-time audio visual optimisation according to various entertainment content genres and ambient watching environments. The Gen 2 optimises colour,

contrast and clarity to deliver a 4K HDR experience. With the addition of AI Super Resolution upscaling functionality (AISR), frame by frame

of non-4K content allows upscaling of low-resolution material to reach 4K quality. TCL also launched at IFA its 2020

QLED TV range, including the IMAX Enhanced and 8K Association certified X915, and the EISA Award winner 65C815.

Wireless and portable You can never normally miss the Harman tent at IFA. Unfortunately, nothing was drawing visitors over this year but it did announce a wide range of devices via its virtual conference, with JBL’s portable speakers getting an update including USB-C charging, and a refresh across a range of headphones, including true wireless. For Harman Kardon, its Citation 200 premium portable smart speaker, is coming out this month. The 200 supports Bluetooth and

On the audio side, TCL presented

at IFA the award-winning TS9030 Dolby Atmos Ray Danz soundbar and the TS8111 Dolby Atmos soundbar. Dolby Atmos-compatible, with

Google Home multi-room support and a wireless subwoofer connection, it uses the company’s RAY DANZ acoustic lens technology to optimise playback from its driver array. The result is a wide, 3.1- channel sound field ideal for living room environments, with a dedicated centre speaker for all- important dialogue clarity. The bar is also packed with user-

friendly features, including music playback via USB, wireless streaming through Chromecast, Apple AirPlay and Bluetooth, and HDMI switching with 4K HDR passthrough.

Wi-Fi connectivity. Just say “Hey Google” to play your favourite songs, set reminders and more, plus Google Chromecast and Apple AirPlay are both supported. A tweeter, midrange driver and two passive radiators rest within the cylindrical housing. For JBL, the Xtreme 3 is the latest

generation of the Xtreme Bluetooth speaker, with four improved drivers and two pumping JBL Bass Radiators. Battery life is upgraded for 15 hours of playtime on a single charge. Although it’s a large speaker, it’s portable and is meant to be taken outdoors, as indicated by its IP67 dust and water-resistance rating. In addition, the successor to the

JBL TUNE 220TWS, the TUNE 225TWS (right) keeps the best bits of the popular earbuds and adds new features, boosted battery life and improved sound. There are no wires and the compact charging case provides up to 25 hours of battery life. Available now in black, white, pink, blue, grey and rose gold.

Elsewhere… Samsung wasn’t deterred from showing off a wealth of new tech via its ‘Life Unstoppable’ virtual press conference. We saw the Sero rotating TV (launched originally at CES). Technics unveiled its second-

generation SC-C70 all-in-one streaming music system; it’s equipped with a newly-developed 8cm woofer unit and comes with Technics' proprietary LAPC (Load Adaptive Phase Calibration) tech and Space Tune, which will adjust the sound according to your room. Philips announced a huge range

of new products across TV and audio. There are new Fidelio L3 headphones promising ANC and 35 hours of music playback. The brand also added its Ambilight system to a range of speakers so colour can sync with your TV and spread it around the room. That also extends to the B95 and B97 soundbars which also offer Dolby Atmos.

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