March 2020 ertonline.co.uk


Shopfloor 27 30 Local Marketing


Why is it important for retailer to


support their local communities?


36 Going the extra mile


The latest technology is crucial for a tip-top in-store experience, says Rob Lane


“We were very surprised


and humbled to win” Booth Scotland’s Allan Will talks about picking up the trophy for Best Independent CE Retailer at the ERT Awards. Pg28


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