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DREAME NEXT


DREAME NEXT was hosted at the spectacular Palace of Fine Arts in San Francisco, California


‘We want customers to see how the future could look’


14


Dreame Technology used its largest-ever international launch event to showcase its vision for the future. At DREAME NEXT in San Francisco, the Chinese manufacturer unveiled new products and demonstrated how an increasingly connected lifestyle could reshape everyday living. Simon King reports.


The company’s largest international showcase to date brought together its growing ecosystem of products under one roof, spanning smart mobility, smart home appliances, personal devices and premium personal care. More than simply a launch event, DREAME NEXT was designed to demonstrate how Dreame sees the future of connected living taking shape. The name itself


A


broader ambitions. According to Dreame, DREAME NEXT represents next-generation products that redefine their categories, a next-generation lifestyle where


fter a packed four-day programme at San Francisco’s iconic Palace of


Fine Arts, DREAME NEXT concluded as a resounding success for Dreame Technology.


from senior executives, offering delegates a glimpse into the company’s long-term strategy and the technologies it believes will shape consumers’ lives over the coming years. The scale of the event reflected the scale of the business behind it.


reflects the company’s


technology, the company now operates across a broad range of categories, many of which would previously have been considered separate industries. Throughout DREAME NEXT, there was a clear sense that Dreame no longer sees itself as simply an appliance manufacturer, but as a technology company building an interconnected ecosystem. A recurring theme across the four-day event was integration. Rather than presenting products as standalone devices, Dreame repeatedly demonstrated how different categories could work together through artificial intelligence, software and connected platforms. Whether discussing floorcare, air


intelligent


systems operate seamlessly across different environments, and the next chapter in the company’s own innovation journey – one that has been closely tied to Silicon Valley for the past decade.


The event was built around five themed pillars: Drive Next for smart mobility, Living Next for home appliances, Connect Next for personal devices, Self Next for premium personal care and Humanity Next, which explored the evolving relationship between people and technology. Each section featured product


launches, technology demonstrations and presentations


On the first day of DREAME NEXT, five industry leaders discussed the theme ‘In the Age of AI, Every Product Deserves a Reinvention,’


Overseas sales accounted for almost 80 per cent of total revenue in 2025 and the company has achieved a compound annual growth rate of 100 per cent for eight consecutive years. Today, Dreame products are used in more than 42 million households across 120 countries and regions. Those numbers illustrate how quickly the business has evolved. While Dreame first established its reputation through robotic vacuum cleaners and floorcare


Jeremy Xiao, Product Manager For Robotic Vacuum Cleaners at Dreame Technology, said the company has maintained an annual growth rate of over 100 per cent for six consecutive years


treatment,


kitchen appliances, personal care or future mobility concepts, executives emphasised the same vision – technology that works together to simplify everyday life.


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