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news Housewares expands team Linda Dorling


Sooknanan joins as deputy editor on Housewares magazine. Linda has 30 years of experience in


events, having previously worked on the Independent Electrical Retailing Awards, a highly respected and successful event that recently celebrated its 30th anniversary. Event director Paul Ryder commented:


Datateam


Business Media, the publisher of Housewares and organiser of the Housewares Awards, is delighted to announce two new additions to the team.


Linda Dorling


has been appointed event manager for the Housewares Awards, and Anjali


“We are very happy to be welcoming Linda and Anjali to the Housewares team as we look ahead to the 2023 editorial calendar and the next edition of the Housewares Awards. Linda’s years of experience in events and with the retail sector will allow us to continue to grow this annual awards event to reflect the innovation and passion of the Housewares industry. Anjali’s appointment will allow us to further develop our editorial offering across both print and digital media.”


Anjali Sooknanan


You can contact Linda at 07885 142398 or lindaedorling@gmail.com with any questions about sponsorship opportunities at the Housewares Awards 2023.


Neartoo.co.uk reaches product milestone


Online trading site Neartoo.co.uk is celebrating reaching a milestone of having over 50,000 products for sale by independent retailers across the UK. The website was launched to the public in


March and has hundreds of stores signed up. Retailers can build and grow their businesses either by going online for the first time, or supplementing their current online offering with a bigger and broader platform. For shoppers, it has also allowed them


to know they are shopping local as each Neartoo seller has been carefully vetted by the British Independent Retailers Association (Bira). Bira’s CEO Andrew Goodacre said: “We


were conscious that this platform was owned by independents and addressed both societal changes but also gives them access to open up new ways of selling to their customers, and one that is profitable for them. We hope to continue with this upward trend over the summer months and make this site successful for our important indies who keep our high streets alive.”


Wilsons rebrand represents wholesaler’s dedication and trust


2022 marks the 30th anniversary of wholesaler Wilsons, and the brand has marked the occasion by revitalising its image with a refreshed look. The business operates out of premises in Colchester, Essex, with a wide range of household, hardware & DIY products, and is a major distributor of brands including Command, Acana, Buffalo, Orwell, and many more. Ivan Hopkins, managing director, commented: “We provide a


professional five-star service here, with strong values, integrity and unwavering passion about what we sell and naturally wanted our logo and visuals to match that. The new infinity design is a visual to illustrate the dedication that Wilsons will always be there for their customers, Wilsons are here to stay, and will only be getting bigger and better. We strive to always be the voice of truth and share our knowledge of the


Wüstof hones distribution in the UK


From 1 January 2023, manufacturer of chefs knives and accessories Wüstof will be selling all its premium products and services in the United Kingdom itself. The brand is in the process of setting up a sales force and will supply directly from a Wüstof warehouse located in the UK. A statement from the brand said: “As a family- owned company, close contact with [retailers] is an important driver in our quality and service- oriented corporate strategy – a strategy we have already successfully introduced across Europe, the USA and Canada in recent years. With direct sales, we can better meet your uncompromising


4 | housewareslive.net • HousewaresLive.net


requirements and needs. This includes direct and comprehensive advice, for example, on the new series and campaigns that we’ll be launching in the near future.” “We would like to expressly thank Paul Shelley for his consistent support and cooperation in the past 22 years and Haus Marketing in the past 18 years. We have greatly appreciated the professional, reliable and, above all, extraordinarily good partnership we’ve had from the whole team since Paul founded the company in 2004.” Haus will continue to look after the Wüstof brand until the end of the year.


twitter.com/Housewaresnews September/October 2022


market, and always upholding honesty with our customers is key to us. The team at Wilsons still offers the same excellent service, just a new look to be proud of!”


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