OVEN TO TABLEWARE
Quality is key C
hoosing the colours of your bowls can be a highly subjective matter. Some consumers might favour a vibrant Lemon Yellow, while others may lean towards the elegant Cobalt Blue.
Both choices are valid, but this diversity in preference can make it challenging for retailers to decide which colours to stock, given limited shelf space. Founder of Hokan Bowls, Alistair Donald, quips that retailers should obviously be stocking all of its colours. He says: “Colour is so personal, some people prefer the minimalist look of Antique White and Pitch Black, others opt for that pop of colour to really elevate a space. Sea Green, Lemon Yellow and Cobalt Blue complement any kitchen or dining room interior whether it’s rustic farmhouse, contemporary shaker or industrial chic.”
Hokan has been keeping a keen eye on the market to ensure it provides exactly what your consumers desire. Alistair Donald, Founder of Hokan Bowls, tells Housewares Magazine about the latest trends in the segment.
porous and consequently, odour and stain free. Sustainability and food waste reduction are two areas that it sees its
customers value the most and Hokan endeavours to tick all of these boxes and meet this demand. Mr Donald recognises that consumers consider cost, quality, material and aesthetics when purchasing new cookware, and not necessarily in that order.
“Items that are pieces of art in themselves and look stunning
displayed on shelves are increasingly popular,” He explains. “We are continually sampling new shapes and sizes and ideas. Our
next range will be reconstituted stoneware, just as hardwearing, exactly the same usage in the oven, microwave, freezer and dishwasher, but real bonus to Hokan ethos and for Planet Earth!”
There is a growing movement towards cookware that works extra
hard; containers in all sizes that allow you to cook, store, freeze, reheat and serve all in the same dish.
conveniently stackable and space-saving in the fridge when storing leftover or pre-prepped food for the next meal,” comments Mr Donald. but to be displayed on shelving and work surfaces, just like any other beautiful, decorative object in the home.” For a sustainable, BPA-free household, Hokan is a unique alternative to storage solutions with potential harmful pollutants.
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