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food (concentrate of carrot and blackcurrant)” or “concentrates (carrot and blackcurrant)”. EXBERRY® Coloring Foods are highly versatile and can be used to colour almost any type of beverage, while we can deliver hundreds of vibrant shades from across the rainbow. As such, they can provide an ideal alternative to additive colours in everything from carbonated soft drinks, squashes and smoothies to alcoholic drinks.
A perfect replacement for additives EXBERRY® can provide a variety of red and purple shades as a clean-label replacement for low-strength anthocyanins and anthocyanin- containing extracts. Our red and purple Coloring Foods are made from raw materials such as carrot, beetroot, sweet potato, hibiscus and blackcurrant, delivering a consistent, stable option without the need for additives.
EXBERRY® is a solution that is fit for the future, too. Through raw material and process innovation, Coloring Food concentrates with higher intensity levels are now available. This allows for lower dosage rates, reducing transportation and packaging waste in line with sustainability goals. The raw materials used to create EXBERRY® Coloring Foods are grown by contracted farmers working as part of our vertically integrated supply chain, helping us to ensure stable prices and year-round availability for our customers. Furthermore, our plant-based colouring ingredients can deliver a consistent hue without browning, sediment or haze. They also avoid foaming during bottling and provide excellent stability. In-factory, this means 100% usage is possible and efficient line running is supported. Importantly for the consumer, these red and purple EXBERRY® colouring solutions are all SO2 free and suitable for kosher and halal diets.
Using colour to differentiate your brand EXBERRY® Coloring Foods can be used to drive innovation by tapping into the latest consumer trends and helping products stand out on the supermarket shelf. It is possible to achieve truly spectacular results using colours made from fruit, vegetables and plants, creating opportunities for highly Instagrammable beverages.
Red has emerged as a hugely popular option in the modern beverage market, and using clean- label EXBERRY® reds enables brands to entice
It is possible to achieve truly spectacular results using colours made from fruit, vegetables and plants, creating highly Instagrammable beverages
customers by creating a sense of differentiation. Our blue EXBERRY® products, meanwhile, are made using the on-trend ingredient spirulina and can be used to create eye-catching blue, green and purple shades, particularly in smoothies. Our Coloring Foods are also ideal for the better-for-you alcoholic beverage movement, providing powerful shades that support trends from seltzers to beer mixers to RTD cocktails. They can help brands cater to the growing demand for healthier ‘low and no’ options, whether injecting bold colours to pair with fruity flavours or supporting botanical options with softer pastel shades.
Our experts are here to support you At GNT, we have more than four decades’ experience working with Coloring Foods, which has allowed us to develop a deep understanding of which raw materials and processing methods are best suited to each application. As such, we are able to provide effective solutions for almost any requirement. We have extensive knowledge of colour performance through the supply chain, too, giving you reassurance over your beverages’ colour stability throughout its shelf-life. Taking into account many factors including ingredients, processing and the product’s life cycle, we can offer you expert advice on how to achieve the best results. For a beverage to be successful, it has to look and taste great throughout the shelf-life while maintaining clean and clear labels. EXBERRY® allows drink manufacturers to achieve the visual appeal they need without compromising on the ingredient list. With support available through every step of the commercialisation process, making the switch is easy. Trusted by many of the world’s leading food and beverage manufacturers, EXBERRY® Coloring Foods are a plant-based solution that can unleash your products’ full potential.
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