Becky Toal Managing Director
@CrowberryEnergy CrowberryConsulting
ESG STRATEGY BRINGS BENEFITS TO BUSINESS
Celia Gaze
delivering positive social impact, driving a sustainable circular economy and making its operations greener year on year.
Chief executive Gerry Marshall says: “It has always been hugely important that we make a genuine, positive difference on both a social and environmental basis - it’s the reason we exist.
“The B Corp process is an incredibly demanding and highly individual assessment, and this certification is a fantastic result of our purpose and beliefs.
“However, whilst we’re immensely proud to be recognised, this is just a step on our journey in making further progress toward our sustainability targets, whilst delivering meaningful opportunities across schools, colleges, the justice system, and disadvantaged groups.
“Above all, we’ll continue to strive to do good business by looking at how we can improve and grow in every aspect of the work we do, for the future of our people and our planet.”
Stefanie Kneer is head of ESG and sustainability at Three Hills Capital Partners, Recycling Lives’ investor board. She says: “B Corp is one of the most relevant international social and environmental accreditations.
“For investors and advisors alike, it sends a strong signal that there has been real focus on positive value creation, adhering to or surpassing some of the highest ESG standards.”
Colne based The Modern Milkman is another recent addition to the B Corp list. Sustainability is at the heart of the operation, “resetting the throwaway society”.
All The Modern Milkman’s products, which also include a growing range of groceries, are delivered using single-use plastic free, returnable bottles or containers, or recyclable home compostable packaging. The business also works with independent suppliers and farmers to deliver products.
Founder and chief executive Simon Mellin says: “Becoming a certified B Corp is a huge milestone in the Modern Milkman journey, showing that we are a purpose driven business.”
Nicky Hodgkiss-Cook, the company’s head of brand and sustainability, says: “B Corp
certification is one trusted indicator of a business’s real commitment to environmental and social sustainability in the sea of companies claiming to be green.
“The movement aims to shift focus from profit to purpose, transforming the global economy through the positive impacts of participating businesses on people, communities and the planet.
“But being a B Corp also benefits your business – that’s what makes certification so sought-after, with over 5,000 global businesses now on board.”
She also emphasises it is not an easy certification to gain. “Your business will have to meet strict requirements to comply. While it is hard work to qualify, the value is worth the effort.
“Certification encompasses all areas of your business. It’s not just a label or logo to aid your marketing. It’s essential that all of your internal teams understand why you’re starting the B Corp journey and what it means for them.
“Obtaining B Corp status is a long-term aim and a lasting commitment. The movement expects continuous improvement. The assessment also provides a really useful framework for improvement.”
She adds: “To ensure we stay worthy of our B Corp status we’re continually looking at ways we can improve and grow as business to not only support our planet in a greener future but also in our commitment to our colleagues and customers.
“Gaining a B Corp certification is just the beginning.”
Chris Turner, executive director of B Lab UK, the non-profit organisation that oversees the certification, says: “The economic challenges we’re facing are urgent, and it’s clear the UK public expect more from the brands they shop from and the organisations they work for.
“B Corp Certification provides an opportunity for companies to measure and improve impact for all stakeholders, across all areas of their business.
“But for systems change to be adopted at the rate that’s needed, we need leaders across the wider UK economy to reinvent how business is done”
LANCASHIREBUSINES SV
IEW.CO.UK
Business owners are more aware of environmental, social, and governance (ESG) considerations as an essential part of corporate responsibility which can help you attract and retain customers, investors, and employees.
An ESG strategy can provide numerous benefits for businesses. It can help to enhance corporate reputation, attract and retain customers and employees, access capital, mitigate risks, and drive innovation.
Enhance corporate reputation: Companies that prioritize ESG issues are seen as responsible and trustworthy. This can help to enhance their reputation and differentiate them from their competitors.
Mitigate risks: By identifying and addressing ESG risks, businesses can reduce their exposure to potential legal, financial, and reputational risks.
Increase employee engagement: Employees want to work for companies that share their values. By prioritizing ESG issues, businesses can create a more engaged and motivated workforce.
Attract and retain customers: Customers are now searching for businesses that are socially and environmentally responsible. A strong ESG strategy can help to attract these customers and retain them over the long term.
Access to capital: Investors are now seeking companies that prioritize ESG issues. By having a strong ESG strategy, businesses can access a wider range of capital sources and potentially lower their cost of capital.
Driving innovation: ESG considerations can also drive innovation, as businesses look for ways to reduce their environmental impact, improve social outcomes, and enhance governance practices.
As ESG considerations become increasingly important to stakeholders, businesses that prioritize these issues are likely to be better positioned for long-term success.
For support with a gap
analysis to ESG contact our team at Crowberry Consulting 01257 231171
www.crowberryconsulting.com
69
ESG
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