search.noResults

search.searching

dataCollection.invalidEmail
note.createNoteMessage

search.noResults

search.searching

orderForm.title

orderForm.productCode
orderForm.description
orderForm.quantity
orderForm.itemPrice
orderForm.price
orderForm.totalPrice
orderForm.deliveryDetails.billingAddress
orderForm.deliveryDetails.deliveryAddress
orderForm.noItems
GET WITH THE PROGRAMME


Plan your visit with these unmissable sessions across the three days of WTM London


DAY 1 MONDAY 4 NOVEMBER


Using Original Content and Social Media to Seamlessly Sell Travel Online 10:45-11:30 Global Stage Culture Trip reaches 20 million social media users a month and is one of the top three travel brands on Facebook. Its social promotes 3,000 new articles posted each month as well as videos and reviews of hotels, which are increasingly bookable online. It’s about the psychology of delivering quality, off-beat and surprising content to engaged readers who are then invited to experience it by booking seamlessly online. Dr Kris Naudts, the founder of Culture Trip, presents his world view and engages in a Q&A session with Steve Keenan.


WTM Leaders’ Lunch 11:00-13:30 Platinum Suite 3 The exclusive, invite only, WTM Leaders’ Lunch this year will be headlined by Lord


Sebastian Coe (bottom left), president of the International Association of Athletics Federations (IAAF) and the executive chairman of CSM Sport & Entertainment. As an athlete, Coe won


Olympic gold medals in the 1,500 metres in 1980 and 1984 and set 12 middle-distance world records. He went on to become the member of parliament for Falmouth and Camborne and later chaired the London Organising Committee of the Olympic and Paralympic Games (LOCOG).


In a session with research


psychologist Dr Kevin Dutton, Lord Coe will unpick the DNA of persuasion, a vital component required by all leaders to navigate and implement successful strategies to tackle the challenges they face in the travel industry today. The WTM Leaders’ Lunch is this year in association with Slovenia.


The Challenge of Building Sustainable Hotels 12:30-13:30 Europe Inspiration Zone WTM’s responsible tourism advisor Harold Goodwin chairs this session on the


challenges posed to sustainability by the changing


landscape in the hotel sector, with major


hotel brands no longer owning many hotels, but operating them using a variety of management or franchise agreements instead. There is little incentive for the developer to build a sustainable hotel when they are not going to operate it and neither is the person they sell the hotel to. Retrofitting, the process of adding new technology or features to the hotel after it has been built, is expensive. Hotels being built now will still be operating in 2050, by which time climate change will have created a much more difficult operating environment, and it is something we need to address now.


14:00-15:30 WTM Global Stage This high-profile panel discussion will see four senior UK travel leaders from leading travel companies across all sectors give their take on what is currently driving the UK markets, both inbound and outbound. Moderated by The Telegraph’s deputy head of travel, Ben Ross, speakers will include Julia Lo Bue-Said, chief executive officer of the Advantage Travel Partnership; Jo Rzymowska, vice-president and managing director UK & Ireland and Asia for Celebrity Cruises; Patricia Yates (left), director of strategy and communications for Visit Britain and Visit England; and Neil Slaven, UK country director for easyJet. Key issues will include consumer confidence in the UK and across the world; how different destinations and holiday types are performing; currency values; and the effect Brexit is having and will have on inbound and outbound markets.


Travel Leaders Speak: UK Travel Markets – What to Expect in 2020


Air-Born: What Affluent Millennials Want From International Travel Brands 15:00-15:45 Europe Inspiration Zone The latest in BBC Global News’s award-winning series of Affluent Millennials


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38