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NEWS INSPIRATION ZONES


AMERICAS INSPIRATION ZONE Find this Inspiration Zone in south-west corner of the Americas region (West Entrance)


EUROPE THE BOULEVARD AMERICAS


MIDDLE EAST


AFRICA ASIA UK & IRELAND


INTERNATIONAL HUB


TRAVEL FORWARD


How America Travels: Learn Where and Why Americans Are Travelling and How to Capture Your Share of the Demand Monday 11:00-11:45 Join Zane Kerby, president and CEO of the American Society of Travel Advisors, for highlights of Asta’s 2019 research study, How America Travels. Using survey data coupled with the latest travel statistics from the US government, Kerby will highlight the nuances of the American traveller’s psyche, from their view of the economy and how it impacts their travel spending to their perceptions of certain destinations and what motivates their travel planning.


The Latest Trends in Gastro Tourism: The Americas Monday 12:00-12:45


What’s new with food tourism in the Americas, 2019? This session will speak to three industry leaders whose businesses cater specifically to food-and-beverage loving travellers. There will be a Q&A after the panel discussion, so be sure to come armed with your own questions about current American food tourism trends.


Women in Travel and The TreadRight Foundation present: Celine Cousteau on the Transformative Power of Travel for Women Monday 14:00-14:45 Celebrated explorer, film-maker, activist and TreadRight Ambassador Celine Cousteau will be interviewed by Women in Travel founder Alessandra Alonso about her travels around the world, sharing insights in to the transformative power of travel on the women in the communities she has visited.


Promoting Controversial Destinations: The Good, the Bad & the Morally Questionable Wednesday 12:15-13:15 As the world gets “smaller”, more and more visitors are looking further than their usual travel spots and beautiful locations. In the last couple of years, we have seen a rising trend of content creators promoting destinations that have been in and out of some contentious conversations. Is there is a way to promote these locations well, can it be done and should it be done at all?


Decent Employment Wednesday 14:15-15:30 The industry has a reputation for low-paid casual work. What can it do to counter this perception and to demonstrate the opportunities that exist within the sector for progression? Our panel includes people from hotels and tour operating who will share their initiatives, designed to open the sector for employment and progression to those struggling to find employment.


OCTOBER 2019 WTM OFFICIAL EVENT PREVIEW 13


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