News 06.11.18
Serbia celebrates double-digit growth
Thanks in part to visa-free travel, Serbia (EU1550) has recorded double-digit growth in visitor arrivals for the sixth year running, and expects this to continue over the next three years.
International arrivals in 2017 numbered almost 1.5 million and the projected growth for the next three years is 40%.
Offering visa-free travel to citizens from Europe, China, Russia, India and the USA has no doubt helped, but Maria Lubovic, chief executive of the National Tourism Organisation, says greater awareness of what the country has to offer is key. “We offer a range of quality tourism products such as city breaks, cultural tours, wintersports, activity holidays, river cruising, health tourism and major, internationally acclaimed festivals,” she said. Marketing plans for 2019 include a higher focus on integrated digital campaigns including travel and news portals. A six-part TV series highlighting what Serbia offers to tourists will also air on Sky in the coming year.
In 2021, Novi Sad, Serbia’s second largest city – one hour by road from Belgrade – will be the European Capital of Culture, the first time the accolade has been awarded to a country outside the EU. And in Belgrade, hotel
There’s also a thriving arts scene
investment has been especially strong, with new openings this year including Hilton, Mama Shelter and
TRAVEL AGENT OPPORTUNITIES Dominica marks 40th anniversary with fam trips
Dominica (CA260), the former French and British colony in the Caribbean Windward Islands chain, is celebrating the 40th anniversary of its independence this month and is increasing its budget for travel agent training and fam trips.
Hurricane Maria stood in the way of attempts to get agents out to the island in 2017, so now is a good time to focus their efforts on Dominica.
Independence celebrations see the island highlighting its Creole
26 06.11.2018 Morne Trois Pitons national park, Dominica
culture with colourful festivities, including the Miss Wob Dwiyet Creole Pageant.
The island’s first major international brand also opens next year, the Kempinski Cabrits Resort and Spa. Tucked away in the Cabrits national park, it has been designed to preserve a natural balance between the land and the sea, while promising a comfortable and contemporary guest experience. Travel agents can visit the stand to see if they qualify for a fam trip.
NEW IDENTITY
Say hello to Eswatini
Eswatini (AF559), the tiny country landlocked within South Africa, has recently ditched its former title of Swaziland.
Serbia has picturesque towns and villages
the Sheraton. The newest is the 236-room Radisson Blu Old Mill, a slice of industrial-chic in a restored former cotton mill, with room rates from €60 per night.
The $3 billion Belgrade Waterfront is currently under development, and will provide a new cultural and leisure focus for the city, with more hotels, restaurants and public spaces.
Construction is also under way for a new scenic gondola, linking the city to the Kalemegdan Fortress overlooking the river Danube. Work is also in progress to increase the pedestrianisation zone of the city centre.
Most former colonies change their names immediately after gaining independence, but although Eswatini’s is long overdue 50 years after British rule ended, it marks a milestone in the country’s history. Anyone visiting at this time of great national pride can expect a welcome typical of the Swazi people and a range of outdoor experiences particular to southern Africa. Game reserves and wildlife viewing top the bill, with other specialities including smaller creatures often overlooked while on safari elsewhere. Bird-watching is popular, and a conservation effort to protect rhinos is of particular importance. Visitors can see it all at the Hlane Royal national park and Mkhay game reserve. Stop by the stand for the full lowdown, but first check the tourist board’s new list of 50 reasons to visit Eswatini at
thekingdomofeswatini.com.
Eswatini is a top choice for safari breaks
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