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TRAINING


Selling Power’s Top Sales Training Companies in 2021


SELLING POWER EDITORS S


elling Power is pleased to present our list of the Top Sales Training Companies for 2021. This prestigious list helps sales leaders identify and select sales training companies with a track record


of producing tangible ROI while also providing superior customer service. Selling Power has produced this list for nine years; 2021 saw us receive more applications than ever before. Be- cause of that, and with so many deserving companies to choose from, the selection committee decided to expand this year’s edition from 20 to 25. The main criteria used when selecting the compa- nies to include on the 2021 list of Top 25 Sales Training Companies were: • Depth and breadth of training offered • Innovative offerings (training courses, methodology, or delivery methods) • Contributions to the sales training market • Strength of client satisfaction and overall client feedback For the client satisfaction portion, the Selling Power team surveyed and considered feedback from more than 350 clients of the companies that applied. Here is a glimpse of some of the client comments that helped land


companies on this list: • “They have been nimble with changes related to COVID and have provided great ‘value add’ activities to continually strengthen the relationship.”


• “Our experiences have been exemplary and have far exceeded our expectations.”


• “Simply the best training and coaching in our industry.” • “Training engaged our salespeople and gave them the tools and confidence to increase their close per- centages.”


• “Skilled, knowledgeable, and very experienced at driving sales performance through training and coaching.”


• “An integral part of our transformation journey. We are so grateful for their expertise and contributions.” Below is a snapshot of the major offerings of the com- panies on Selling Power’s 2021 list of the Top 25 Sales Training Companies. We encourage you to visit their Websites and reach out to them to discover how they can help improve sales performance and increase sales for your company. This list is organized alphabetically and no priority or ranking is implied.


Action Selling helps companies create an unbeatable sales culture by developing and certifying the skills that produce the greatest sales and service performance improvement. Our learning solutions for salespeople, customer contact employees, and sales leadership help employees think, talk, and behave far more effectively when executing their unique sales process. Action Selling Certified teams have common goals, shared processes, positive attitudes, best practices, improved customer success, better hiring, and supercharged sales.


www.actionselling.com


Our goal isn’t to simply train but to change the way people sell. How do we do this? We start with you. There are 11 unique sales roles. Your organization is unique. Your solution is unique. Which is why generic sales methods so often fail. For training to work, we believe custom must be standard. We reframe selling. The traditional approach to persuasion not only fails to convert the growing number of emotionally closed customers; it burns out your sellers. We teach a radi- cal approach that is rooted in serving not selling. We call it Other-Centered®


Selling. 18 | MAY/JUNE 2021 SELLING POWER © 2021 SELLING POWER. CALL 1-800-752-7355 FOR REPRINT PERMISSION. www.aslantraining.com


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