Hilton takes on expanded role at Travel Corporation

Juliet Dennis

Trafalgar and Insight Vacations’ on-the-road teams are to merge following the appointment of Ruth Hilton in a new expanded sales role.

Hilton has become sales and business development director across Insight Vacations, Luxury Gold, Trafalgar and CostSaver, all part of The Travel Corporation. Previously she held the role for the latter two brands. She takes over the responsibili-

ties of Paul Melinis, the outgoing sales director for Insight Vacations and Luxury Gold. The new structure combines

the two field sales teams that previously operated separately, one for Trafalgar and CostSaver, the other for Insight Vacations and Luxury Gold. The team of six sales managers will now work across all four brands and will have smaller geographical remits to enable them to develop closer relationships with agents and

Getabed’s Stuart runs Dubai marathon and raises almost £10k

Getabed managing director Matt Stuart and his wife Hannah ran the Dubai Marathon last month, raising nearly £10,000 for the school their son is set to attend. Joined by four friends, Stuart and the team completed the 26.2 miles in the Dubai heat in four hours and 52 minutes, pushing son Bertie, who has autism and sensory processing disorder, in a pram for the last four miles.

RUTH HILTON: Sales director for Travel Corporation’s four brands

adopt a more tailored approach to discuss all four brands. Hilton, who will also oversee a

marketing team, said: “With this model, our sales managers will be the ‘go-tos’ for every agent’s touring needs, with four varied

“Our sales managers will be the ‘go-tos’ for every agent’s touring needs, with four varied brands within their portfolios”

brands within their portfolios. “And with smaller territories,

they can take a more bespoke approach with each agent, and through deeper relationships we can deliver better service and bigger impact.

“So our message to agents is ‘come along and enjoy this ride with us; we’ll support you’.” The appointment is effective immediately but Hilton will have a month’s handover period with Melinis, who is leaving after 17 years with the business to become regional managing director of APT. She reports into Gavin Tollman,

chief executive of Trafalgar and CostSaver, and Ulla Hefel Böhler, chief executive of Insight Vacations and Luxury Gold.

Stuart said: “We started as a team

and ran as team. Despite the heat, it was a great effort by all, particularly in the second half of the run.” Two of the six team members

ran ahead to achieve personal target times, while supporters dressed in the team’s colour, yellow, held up banners that read “Run for Bertie”. So far, Stuart and the team have

raised £9,500 for Woodlands Meed, a school in West Sussex for children with physical, social, learning and communication

FUNDRAISER: Hannah and Matt, centre, with son Bertie and team

10 8 February 2018


SAMSEWARD: Joined Exodus from Gullivers Sports last month

New Exodus boss Seward aims to raise agent sales to 25%

The new boss of Exodus Travels and Headwater Holidays has set out plans to increase agent sales and overhaul its digital platforms. Managing director Sam

Seward joined Exodus from sister Travelopia brand Gullivers Sports Travel in January and takes over from Pete Burrell, who is retiring in the spring. He will also run cycling and walking holiday company Headwater, taking over from Tina James who leaves later this year. About 15% of Exodus’s sales come through the trade but Seward said he wants to increase this to 25% over the next 18 months. “Our agent distribution has been

growing year on year and we have a team of four guys managing our agent relationships, but I think it’s a sleeping giant of what we can achieve through the trade,” he said. Seward said he had a number of meetings lined up with existing and prospective agent partners. On the digital overhaul, he added: “We have capacity to invest and we want to do this in our digital and CRM systems. I want to create a much more complete customer experience and upgrade our website and digital journey.” The operator, which is a member of the Association of Touring & Suppliers, runs about 500 tours under four main arms: Polar, Discovery, Safari and Family.

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