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OPERATOR NEWS YOU CAN USE


Premier unveils Smart Choice brand


Amie Keeley amie.keeley@travelweekly.co.uk


Premier Holidays has released its 2018 Australia and New Zealand brochure, which includes new value tours and excursions.


The new Smart Choice brand


is featured for the first time, with a selection of tours and hotels designed to offer value for money by combining the best-priced airfares, shared transfers and a minimum three-star accommodation in central locations. Smart Choice tours include the


11-night City Extravaganza, from £2,199 per person, which includes


an independent tour to three of Australia’s cities with excursions. Other new tours include a


seven-night exploration of New Zealand’s North Island on the Northern Spotlight escorted coach tour, from £1,295 per person. New excursion highlights include the Whitsunday Crocodile Safari from £79 – a day trip where customers come face to face with 150 saltwater crocodiles; a King’s Canyon and Outback Panoramas trip from £139; and a Noosa River Everglades Bar-B-Canoe Cruise from £86 – a Shotover Jet boat ride through canyons. The operator has also extended its cruise-and-stay offering in Australia, New Zealand and the


To mark the launch, agents


can win flights for two with Air New Zealand, an Australian pamper hamper and a case of Australian wine. The competition is available


on Premier’s trade website until December 22, where agents need to answer three questions. Agents will earn between £25-£150 per Australasia booking, dependent on booking value. John Parker, Premier Holidays’


HAWKERS’ MARKET: Takes place at twilight every Friday in Perth


South Pacific, adding more pages to showcase a larger section of cruise lines and additional itineraries.


Australia and New Zealand product manager, said: “Our focus for this year’s Australasia brochure is providing agents with as much value as possible to help them sell


Australia and New Zealand.” trade.premierholidays.co.uk


7 December 2017 travelweekly.co.uk 27


PICTURE: STEPHEN NICHOLLS


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