FIGARODIGITAL.CO.UK
CASE STUDIES
EMAIL MARKETING
HOSTING
MOBILE
MOBILE APPS
Brand: Mirror Reader Offers Agency:
Communicator
Brand: Apex Hotels Agency: Green River Media
Apex Hotels needed their website to
Brand: Peak Performance Agency: SmartFocus
Sportswear brand Peak Performance
figarodigital.co.uk/ case-study/mirror-
reader-offers.aspx
turned to SmartFocus to implement a digital customer marketing strategy. SmartFocus launched an email marketing programme, built an easy-to-use customer database and implemented a recommendation engine to offer more targeted products to customers on the Peak Performance website. As a result, seven per cent of all sales were generated by recommendations in 2014, and average order value from sales of products bought in different browsing sessions increased by 37 per cent.
figarodigital.co.uk/ case-study/peak-
performance.aspx
Brand: Mvine Agency: iomart
Software company
Mvine chose cloud company iomart’s dedicated hosting specialist RapidSwitch to ensure the
security built into its software was matched by the security of its
data centres. RapidSwitch ensured the most powerful dedicated bare metal servers are available and houses them within its 2,800m² fully secure and accredited data centre in
Maidenhead.
figarodigital.co.uk/ case-study/mvine. aspx
become fully compatible with mobile devices. Green River Media performed a number of key design and build changes. As well as extending the site’s existing functionality and improving its loading speed, Green River Media upgraded Apex Hotels’ Ektron CMS. As a result, Apex Hotels saw a growth of 72.7 per cent in the total number of visits to the site, alongside a notable increase of 79.2 per cent in the number of visits from mobile devices.
figarodigital.co.uk/case-study/ apex-hotels.aspx
Brand: Fidelity Worldwide Investment Agency: SapientNitro
SapientNitro, part of Publicis. Sapient, and Fidelity Worldwide
Investment, the worldwide asset management company, have launched an iPad app for all investors. The app provides all users with intuitive and relevant content, and allows Fidelity customers to check accounts and monitor funds – so whether they have an ISA, pension or invest their money directly in funds, every investor can engage with their finances in their own preferred way.
figarodigital.co.uk/case-study/fidelity- worldwide-investment.aspx
72.7% VISITS
20 issue 26 november 2015
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