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Business News


Commercial chief leaves Brewers


Fleur Robinson is stepping down as commercial director at Burton Albion to start a new role as chief executive of Wrexham AFC. The National League club


was famously taken over by Hollywood actors Ryan Reynolds and Rob McElhenney in February. Fleur (pictured), who has


seen Burton Albion rise from the second tier of non-league football to enjoy two years in the Championship, will take up her new role on 1 June and will be looking to see the Welsh club make similar progress. She said: “It’s an incredibly


difficult decision to step away from Burton Albion, a football club I love, and which has been a massive part of my life for more than 25 years, but this was such an exciting opportunity I didn’t think I could turn it down. “It’s a massive challenge,


but the club has ambitious new owners, and it will be my job to turn those ambitions into reality. “I’ve come from a place


where football is at the heart of the community and as a founder of the community trust at Burton Albion, I’ve seen how the power of football can be used to make a positive impact on people’s lives. I know that Wrexham has the same strong community commitment, and I wouldn’t have joined the club if it didn’t share those values. “It’s truly been an honour to


be part of Burton Albion, working alongside the chairman, our wonderfully dedicated team and community partners to achieve the club’s many iconic milestones.” As well as developing


commercial opportunities at Burton Albion, Fleur has been a champion of the development of the women’s game, a member of the FA Council, and was instrumental in the Inspiring Your Future initiatives looking at mental health and opportunities for young people. She is also on Burton and


District Chamber of Commerce's executive committee.


8 CHAMBERLINKApril 2021


On the up: A number of BBC departments are relocating to Birmingham


BBC’s big Brum move to ‘drive further growth’


The BBC’s decision to move key departments and staff to Birmingham could be a catalyst for further investment in the city- region, business leaders said. The broadcaster announced “a


top-to-bottom change” with entire departments and news divisions moving to Birmingham, Cardiff, Leeds and Salford. As part of the changes, the


Newsbeat team is relocating to Birmingham, while the Second City will also become the new base for Asian Network. News and current affairs


programmes like BBC Two’s Newsnight, will be presented from different UK bases through the year, while Radio 4's flagship Today programme is to be co-presented from outside London for at least 100 episodes a year. The BBC Concert Orchestra and


some Proms are also to leave London and the broadcaster has


promised 100 new reporters to be based in towns and areas that have never had a regional TV presence.


‘TV and film alone is a huge industry with substantial economic impact and rewarding careers’


Henrietta Brealey, chief executive


of Greater Birmingham Chambers of Commerce, said: “Birmingham is young, creative, diverse – a melting pot of talent and ambition at the heart of the nation. It’s a natural choice for investment. “This announcement is great


news for the region by itself. We also hope to see it act as a catalyst for further investment both from the wider media industry and the BBC themselves in due course. “TV and film alone is a huge


industry with substantial economic impact and rewarding careers. “The investment announced by


the BBC represents a real opportunity to grow our regional talent pool in this space. “It also comes just days after the Department for Transport announced their own significant investment in creating roles in the city and is another welcome boost and reminder of the city’s strengths as we start to look post-pandemic.” Dr Jason Wouhra, president of


the Asian Business Chamber of Commerce, welcomed the news about the Asian Network moving to Birmingham. He said: "It is great to see the


BBC Asian Network is moving to Birmingham. The Asian Network is listened to by most of the Asian community in the UK and it is wonderful to see that they have decided to choose the UK’s first ethnic majority city as its home.”


Support for young entrepreneurs


Students at South and City College, Birmingham, will be able to take part in a new series supported by NatWest as part of its Entrepreneur Accelerator. This follows the success of


sessions last year. They will focus on three areas: growth mindset, business model canvassing and how to pitch yourself or an idea. Local entrepreneurs will also join the session to allow the students to virtually network. The sessions have been organised by NatWest’s Pam Sheemar (pictured). Kaussar Bashir, deputy faculty


head for creative and professional studies at South and City, said:


“Our students have not just benefited from an incredible bespoke programme that Pam and her team have put together, but have also started a journey with passionate mentors.” The NatWest


Entrepreneur Accelerator is a six- month programme that runs across the UK for established entrepreneurs with high-growth businesses looking to scale up. The programme is fully funded, and NatWest do not take any equity in the accelerator businesses allowing entrepreneurs to focus on growing


their business and make the most of the learning opportunities offered by the programme. NatWest also offers a free online digital tool to support businesses and entrepreneurs at all stages through NatWest Business Builder, which features digital modules, access to an online community and digital events.


Ms Sheemar said: “We are


delighted to be running these sessions for a second year. Our programme has been designed to develop our entrepreneurs as people as well as business leaders.”


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