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Business News


The sky’s the limit for education programme thanks to partnership


Midland Air Ambulance has joined forces with M6 toll road operator Midland Expressway to extend the former’s ‘Sky Champs’ Education Programme’, aimed at school children. Currently, more than 130 primary


schools in the Midlands are using the charity’s popular Sky Champs’ Education Pack, which is designed to promote fun and engaging learning for EYFS, Key Stage 1 and Key Stage 2 pupils, in line with the National Curriculum. Thanks to a £20,000 grant


awarded through the M6toll’s Drive for Charity public vote, the team at Midlands Air Ambulance Charity is continuing to develop its education programme. The service is therefore inviting


teachers, teaching assistants and supply teachers to request the free pack, which is available online, via


CD ROM or as a hard copy. The pack focuses on reading,


writing and mathematical challenges, and also includes three whole school assembly plans, a safety pack and quizzes. Each of the modules uses real life examples from Midlands Air Ambulance Charity, giving pupils an insight into the charity. Emma Gray, fundraising and


marketing director for Midlands Air Ambulance Charity, said: “It is well known that experience-based education with practical classwork is well regarded as a great way for children to learn key skills. With the support from MEL, we can now roll out the education pack to further schools in our operating patch to support children’s learning and development.”


Andy Cliffe, chief executive at


MEL, adds: “The Sky Champs programme has a proven track record for engaging and educating local children, and we are thrilled to be supporting the further roll-out of this valuable initiative. At its core, the M6toll Drive for Charity campaign aims to assist a wide range of community projects, charities and voluntary organisations across the Midlands, and the Midlands Air Ambulance


Charity is a cause we are always proud to support.” Midlands Air Ambulance Charity


has two education and training centres located at the Strensham airbase in Worcestershire and Tatenhill airbase in Staffordshire. Schools are being invited to visit


one of the centres, where they will get a chance to meet the aircrew and see the helicopter up close.


To find out more about the Sky Champs’ Education Programme, CPR training or to book a school visit to the Strensham or Tatenhill Education and Training Centres, visit www.midlandsairambulance.com/education, call Midlands Air Ambulance Charity on 0800 840 2040 or search for the charity on social media.


Industry 4.0 and the cyber security threat


Nearly half of UK manufacturers have been victims of cyber-crime, with the sector now the third most targeted for attack, IT experts D2NA warn. The Burton Chamber member add that criminals are


no longer solely interested in the immediate gain of stealing or extorting money, nor in stealing volumes of low-profit like credit card numbers. Instead, they are now targeting intellectual property (IP). Senior account manager Lindsey Davis adds: “As


factories and devices become increasingly connected, they also risk becoming a vulnerability in a network that can be exploited. Cybersecurity must therefore be at the heart of Industry 4.0, if this paradigm shift is to be realised successfully. Introducing new digital


38 CHAMBERLINK November 2019


capabilities securely is not just a technological challenge – it is about systems and networks, skills and competencies, and the underlying business strategy.” Lindsey says there is no simple fix or single product


or patch that manufacturers can apply to address the cyber risks and threats presented by Industry 4.0. She added: “Manufacturers need to rethink their


business continuity, disaster recovery and response plans to accommodate the increasingly complex cyber environment.”


D2NA are offering Chamber members a free security assessment. To book contact Lindsey Davis at lindsey.davis@d2na.com or call 07738276997


No simple fix: Lindsey Davis


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