SHOWTIME
Business booms at Ocean Marina Pattaya Boat Show
S
ales of boats and all types of marine products, together with leads for the future, boomed during the seventh Ocean Marina Pattaya Boat Show, which closed on 2 December after four days of brisk
business at Ocean Marina Yacht Club in Thailand. Under blue skies, the popular outdoor marina front format was conducive to both business and leisure as more than 6,500 visitors from more than 20 countries attended the Show. Boat dealers and brokers talked of ‘visitor quality’ and
leads secured at the show, which having set-up test drives and trials post-show, they aim to turn into solid sales. Pan Pacific Motorboats set a new record for the most
boats sold on-site by a single exhibitor. “We’ve had an excellent show securing four contracts over the first three days for our 27 ft Classic Motor Launch, which is built here in Pattaya, and on the final day we sold the display boat to a customer from Taiwan and will be shipping it overseas immediately after the show,” said Managing Director Alex Dales. Looking to expand beyond its Nonthaburi base, Khana
Yacht Charter was exhibiting for the first time with its Carver yacht. “We offer both sales and charter and have had a lot of interest at the show in particular on the boat sales side. Our display has been busy throughout and I would say interest has been 80% from foreigners and 20% from Thais,” stated Managing Director Kanawut Banchakorn, who is looking to expand the business into Pattaya and later Phuket. Head-turners afloat included the MCY96 displayed by
Simpson Marine, which hosted a Venetian-themed VIP dock party to celebrate the award-winning yacht’s Asian Premiere. Other luxury motor yachts on display were the Princess 68 being shown by Boat Lagoon Yachting and the Azimut 66 showcased by official distributor MGC Marine. New in-the-water this year was the Jeanneau NC33, which recently cruised up the Chao Phraya River in Bangkok to celebrate the launch of mega shopping mall ICON SIAM, and Sunseeker was exhibiting for the first time promoting its range of yachts and new luxury Sunseeker charter operation, Platinum Cruises. “It’s been a busy four days and a successful show.
Feedback from exhibitors has been excellent with sales reported across the range of products on display – we’ve recorded more than 100 million Baht of sales at the show, and with many boat dealers having confirmed solid leads, I would expect that number to increase up to five times as additional sales are booked post-show,” confirmed Scott Finsten, Harbour Master of Ocean Marina Yacht Club, which organises the event.
Daniel S. Natchez and Associates Inc Harbour Assist Jonas Software
Lee Sanitation Ltd Maricer (CPES Ltd)
19 5
OBC 7
11 “Pan Pacific Motorboats has been a stand-out, having
sold five boats at the show. The high level of interest in boating is a good indicator of a healthy East Coast marine industry. Boat sales will mean an increased spend on ancillary boat services and products, with a trickle-down effect for the wider marine industry.” From trailer boats to superyachts, there was something
for everyone at the show, and for newcomers there was the opportunity to find out more from sail training specialists Island Spirit. The increased water sports presence this year proved popular with jetskis, sea scooters and more, as well as Mr Boatman displaying kayaks and water toys, daily JetSurf demos and a JetSurf competition on the weekend that saw 30 riders from more than six countries compete. The successful free yacht cruises operated by Ocean Marina Yacht Club were busy throughout with visitors having the chance to enjoy a taste of what the marine lifestyle is all about.
Other exhibitors included insurance, boat care, marine
products and accessories, luxury properties and an expanded food zone with pop-ups from leading restaurants along the East Coast as well as imported wines, beers, ciders and cocktails. “We aimed to expand the show this year and broaden
some of the exhibitor products, and this has been well- received by the visitors. In particular, the pop-ups and food trucks have been very popular and really added a festival atmosphere to the show, with visitors staying much longer and coming back multiple times over the four days,” added Finsten. The eighth Ocean Marina Pattaya Boat Show will take
place from 28 November-1 December, 2019. Ocean Marina Pattaya Boat Show
info@oceanmarinapattayaboatshow.com
www.oceanmarinapattayaboatshow.com
Index to Advertisers Marina Industry Awards
Marina Projects Ltd Martini Alfredo SpA
M-Tech Marine Technologies RMCS
21
IBC 19 9 3
Seawork
SF Marina System AB Walcon Marine Ltd
Wickens Engineering Ltd 28
IFC 10 15
Diary of events
Thailand Yacht Show & RendezVous Phuket, Thailand 10-13 January, 2019
www.thailandyachtshow.com
Boot Düsseldorf, Germany 19-27 January, 2019
www.boat-duesseldorf.com
Miami Yacht Show Miami, USA 14-18 February, 2019
www.miamiyachtshow.com
Seatec Carrara, Italy 3-5 April, 2019
www.sea-tec.it
Singapore Yacht Show RendezVous Sentosa Cove, Singapore 11-14 April, 2019
www.singaporeyachtshow.com
The Superyacht Show Barcelona, Spain 8-11 May, 2019
www.thesuperyachtshow.com
Korea Int’l Boat Show Oyang, Republic of Korea 9-12 May, 2019
www.koreaboatshow.or.kr
London On-Water Boat Show St. Katharine Docks, England 9-12 May, 2019
www.londononwater.com
Sanctuary Cove Int’l Boat Show Gold Coast, Australia 23-26 May, 2019
www.sanctuarycoveboatshow.com
Marinas19 Gold Coast, Australia 27-28 May, 2019
www.marinas.net.au
Seawork Southampton, England 11-13 June, 2019
www.seawork.com
China (Shanghai) Int’l Boat Show Shanghai, China 20-23 June, 2019
www.boatshowchina.com
DECEMBER 2018 • MARINA INDUSTRY
EYEBR 29OW
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