Hot Tub & Swim Spa Scene RETAILER FOCUS NEWS
The Making of the Hot Dub
The hot tub transformation of a VW Beetle... ABOVE: A hot tub in a VW car proved to be a magnet for SPATEX visitors.
Stealing the show at the recent SPATEX exhibition, a hot tub in a VW car proved to be a magnet for visitors. The finished Hot-Dub, which took about seven weeks to complete, was transported via a curtain-sider lorry to SPATEX in Coventry, fork-lifted off and steered into place onto the Plastica stand, where it was an instant hit. Project Manager Jody Perkins commented: “We had a 25% increase in footfall thanks to the interest the Hot-Dub generated and some great feedback from customers old and new.” The concept behind the Hot-Dub was conceived while Managing Director Edward Campbell-Salmon and Jody attended the Aquanale pool exhibition in Cologne.
They saw an Opel Corsa that had been modified to take a basic square shaped pool, but had lost its original lines and character
in the process. The challenge was to achieve this transformation but retain the key features of the car. After some banter between Edward and Jody, the gauntlet was thrown down and the idea began to take shape.
Being a VW enthusiast, Jody found a Beetle convertible for sale locally as he was mildly familiar with working on this model. The engine, gearbox and interior were stripped out to make way for the new equipment.
KEY FEATURES
The biggest challenge was planning each stage and taking into account the knock-on effect each adaptation would have further down the line. Key features, like the working convertible roof, electric windows and particularly the steering needed to remain functional to ensure that it would still appear as a fully operational car.
ABOVE: A VW enthusiast, Jody Perkins located a Beetle convertible for sale locally to Plastica.
10 Hot Tub & Swim Spa Scene NEWS 6 Hot Tub & Swim Spa Scene RETAILER FOCUS
ABOVE: Complete with German umlauts – Plastica presented the Hot Dub at the recent SPATEX show.
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