Swimming Pool Scene SPATEX REVIEW 21ST CENTURY DOSING
Lonza chose the SPATEX stage to unveil its new Easiflo automatic doser which will be distributed in the UK in partnership with CPC.
ABOVE: Lonza put on a number of BPR presentations on its own stand.
consequences for the swimming pool industry. Lonza was taking no chances on visitors missing the vital message about BPR with a special series of presentations on its own stand.
SURVEY RESULTS
Organised by the British Swimming Pool Federation, SPATEX brings the entire water leisure industry together under one roof. What better opportunity, therefore, for Golden Coast to use the show as a platform to publish the results of its annual Wet Leisure Survey. The first Survey was in 2011, with the results published at SPATEX
2012. “The original concept behind the Survey was simply that other industries had facts, figures and statistics that were freely available
The Easiflo, which is entirely built in-house by Lonza, brings autodosing in to the 212st century with the best equipment available on the market. “Until now, everything involving auto dosing was based on 1980s design and technology and made in the USA,” explains Lonza’s Steve Gallager.
“With every single component made in house in Europe, the Easiflo is about taking control of our own destiny,” adds Steve. CPC will be provided dedicated training and after sales support for the Easiflo. “Lonza’s reputation in the handling of chemical dosing is unrivalled,” said Andy Page of CPC.
“For anyone running a commercial pool, from hotel size to Olympic pools, the Easiflo, provides an easy to maintain, easy to look after and brings dosing equipment up to 21st century.”
ABOVE: Lonza confirmed its strategic partnership with CPC as it unveiled its futuristic Easiflo automatic doser at SPATEX.
full-time and not worry about having to hold down a full-time job.” EYE-CATCHERS
ABOVE: Frederic Claey and Dominque Rau celebrated OASE’s 50th anniversary at SPATEX.
to help people make better decisions and grow better businesses – and our industry should be no different,” says Golden Coast’s Managing Director Jamie Adams in the Survey’s introduction. “Over the years the Survey has gathered the support of the BSPF and an increasingly large number of business owners who have responded to the Wet Leisure Industry Survey questionnaire and provided the information and insights you now find in the report.” SPATEX was graced by Olympic golden boy, diver Jack Laugher present
at CPC’s stand.
“CPC has been sponsoring Jack for the last four years,” explained the company’s Marketing Support Manager Scott Barnett. “It’s a great partnership that has worked well for both of us. Not only do we get some great exposure being associated with Jack – more importantly, we’re able to support him financially so he can train
This was Czech pool manufacturer Niveko’s fourth SPATEX and the company’s centrally-placed stand was a real eye-catcher. “The UK market is very important for us, so we simply have to be
at SPATEX,” explained Jana Kubíková from the company’s marketing department. “We only sell direct to end-users in the Czech Republic –
ABOVE: Certikin dominated the show floor with its big presence at SPATEX. Swimming Pool Scene SPATEX REVIEW 49
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