SHOKK Wireless Multiplayer Dance
System was developed in conjunction
COMPANY BY NUMBERS
with Game2move, combining our
paediatric exercise science knowledge Head office: Manchester – proud to be a UK-founded concept and company
with their interactive know-how. Year-on-year growth: Over 75 per cent growth in turnover each year
Meanwhile, SHOKK Motivatrix is best since inception in 1999
described as a commercial standard Number of UK employees: 30 with SHOKK UK
Wii with top-end graphics. By making International network: A further 40 employees are now involved with the
exercise into entertainment, it’s growing international network which includes: Denmark, Sweden, Norway,
designed to motivate the user to get Finland, Iceland, Germany, Spain, Portugal, Saudi Arabia, Israel, China,
active and achieve their fitness goals. Australia, US, Holland and Belgium. Six more territories will be added this year
Although based on gaming, it helps
children develop kinesthetic awareness
and sharpens visual and audio responses. Constructive playtime Interactive gaming is one way
of engaging youngsters and also develops specifi c
Are fi tness instructors skills such as co-ordination and visual responses
trained in-house?
Yes. We now have 22 different
courses. The core module introduces
instructors to working with youngsters
in gyms and takes three days. From
there, they move on to qualifications
that are on the national qualifications
framework and funded through
the Learning and Skills Council.
I believe it should be your best staff
who work with young people. These
are the staff who will get the most from
it, and they become very loyal to you.
june 2009 © cybertrek 2009 Read Health Club Management online 65
healthclubmanagement.co.uk/digital
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