STICKERS & TRADING CARDS ESDEVIUM GAMES
2014 is set to be a big year for Pokémon fans, according to Esdevium as the firm introduces expansions in the Pokémon Trading Card Game series. Xerneas and Yveltal bring
Mega Evolution to the Pokémon XY expansion, a new gameplay feature for the line. Taking over from the Pokémon Black and White series, the new XY expansion synchronises the trading card game with last year’s popular video game releases, Pokémon X and Pokémon Y. Esdevium is supporting the line with increased marketing investment, including a sampling campaign and increased TV advertising. In addition, the firm is
offering a range of further Trading Card Games including Yu Gi Oh, Cardfight Vanguard, Future Card Buddyfight and My Little Pony. The company reports a strong growth for
the Cardfight Vanguard collection that has ‘quickly become a consistent performer in the trading card game category.’ Future Card Buddyfight aims to mirror this success among a lower age group and has seen a strong start since its launch last month. With growing fan-bases in the UK and worldwide, Esdevium now believes the two lines are set for a successful 2014. Finally, Esdevium Games
is offering fans its range of My Little Pony cards and collectables. Following reports of
strong sales since launch at the tail end of 2013 and armed with an increased focus on the brand for 2014, the firm expects the demand for the My Little Pony property to be maintained throughout the year. Esdevium Games: 01420 593 593
Xx
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